Money Mailer vs Proforma Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Money Mailer vs Proforma including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Money Mailer Franchise
Proforma Franchise
Investment $65,210 - $77,000$44,030 - $59,695
Franchise Fee $49,900 - $59,900$34,500
Royalty Fee $75-$300/area5-8%
Advertising Fee 0.50c/mailed ad0.25% -1%
Year Founded 19791978
Year Franchised 19801986
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $2K-


Business Experience Requirements
 
Money Mailer Franchise
Proforma Franchise
Experience
  • Marketing skills
  • Sales experience, strong communication skills, good credit

    • Proforma is seeking individuals with good marketing, relationship building and sales skills. Industry knowledge or background is not necessary as product knowledge is taught during our training program.


    Financing Options
     
    Money Mailer Franchise
    Proforma Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/Yes
    Start-up Costs No/YesNo/No
    Equipment No/NoNo/No
    Inventory No/NoNo/No
    Receivables No/NoYes/No
    Payroll No/NoNo/No

    Training & Support
     
    Money Mailer Franchise
    Proforma Franchise
    Training Optional ongoing training throughout term On-The-Job Training: 16 hours Classroom Training: 16 hours

    Proforma Franchise Owners are provided with comprehensive training, proven marketing and sales techniques, and business development tools at Proforma's Success University, in an excellent week-long training program at the Worldwide Support Center in Cleveland, Ohio. Classroom Training: 25 hours Additional Training: At regional/annual convention

    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Ongoing Support Newsletter Meetings/Conventions Toll-Free Line Online Support Proprietary Software Franchisee Intranet Platform
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
    Operations Franchise can be run from home.

    10% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed.

    		Number of Employees Required to Run: 1

    Expansion Plans
     
    Money Mailer Franchise
    Proforma Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About Money Mailer

    Since 1979, Money Mailer has been a quality leader in direct response advertising. Franchisees serve as marketing consultants to local business owners, developing customized direct response advertising programs to help increase each client's customer base. Once franchisees secure orders, they send them to our corporate facility, which executes the printing, insertion, addressing, shipping and Internet placement.
     Launch Package - Your franchise fee includes the following robust launch package:
     *200-400 pre-set sales appointments
     *2 weeks classroom curriculum at Money Mailer University
     *4-11 weeks of in-territory training and support
     *No fixed costs 1st mailing
     *No postage costs 2nd mailing
     *100% print cost waiver on 25-75 restaurant ads
     *100% royalty waiver Year 1
     *Art subscription costs waived during your first year
     *Performance incentive after 4th and 8th mailings

    Veteran Incentives  25% off franchise fee
    "World

    About Proforma

    Gregory P. Muzzillo founded Proforma in 1978 with a college friend. Within one year, the business they started with $200 saw its sales grow to $250,000 and their clients expand to over 300. By 1982, sales reached $1 million and Proforma was named in successive years to Inc. Magazine's 500 Fastest Growing Companies - the only company in the business forms industry to make the list twice. To continue Proforma's rapid growth, Muzzillo looked to alternate routes. In 1986, he developed the Proforma franchise model - a network of independent distributors working together to build marketing clout and strong supplier relationships. This model proved successful, as Proforma, now in its fourth decade, has grown to nearly $400 million in sales. Proforma is the leading franchise opportunity in the $200 billion Print and Promotional Products industry. Proforma is a great opportunity for individuals who are looking for a professional opportunity to sell in a business-to-business environment. Our Franchises can be operated from a home-based office and no inventory, equipment, or retail storefront is required.

    The total investment necessary to begin operation of a Start-Up Proforma franchise is from $44,030 to $59,695. This includes a $39,000 initial fee that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of a Relevant Industry Experience Proforma franchise is from $5,030 to $20,695. This includes no ($0) initial fee that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of a Conversion Proforma franchise is from $5,030 to $20,695. This includes no ($0) initial fee that must be paid to the franchisor or its affiliate.
    Veteran Incentives  Franchise fee waived

    "Entrepreneur
    #373 in Franchise 500 for 2020.