Money Mailer vs Crock A Doodle Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Money Mailer vs Crock A Doodle including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$65,210 - $77,000 | $85,000 - $145,000 |
Franchise Fee |
$49,900 - $59,900 | $20,000 |
Royalty Fee |
$75-$300/area | 0 |
Advertising Fee |
0.50c/mailed ad | 2% of Gross Sales |
Year Founded |
1979 | 2002 |
Year Franchised |
1980 | 2004 |
Term Of Agreement |
10 years | - |
Term Of Agreement |
10 years | - |
Renewal Fee |
$2K | - |
Business Experience Requirements |
Experience |
Marketing skills Sales experience, strong communication skills, good credit | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | -/- |
Start-up Costs |
No/Yes | -/- |
Equipment |
No/No | -/- |
Inventory |
No/No | -/- |
Receivables |
No/No | -/- |
Payroll |
No/No | -/- |
Training & Support |
Training |
Optional ongoing training throughout term
On-The-Job Training: 16 hours
Classroom Training: 16 hours
| - |
Support |
Purchasing Co-ops
Newsletter
Meetings/Conventions
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
| - |
Marketing |
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social media
SEO
Website development
Email marketing
Loyalty program/app
| - |
Operations |
Franchise can be run from home.
10% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
US Expansion |
Yes | - |
Canada Expansion |
No | No |
International Expansion |
No | No |
Company Overviews
About Money Mailer
Since 1979, Money Mailer has been a quality leader in direct response advertising. Franchisees serve as marketing consultants to local business owners, developing customized direct response advertising programs to help increase each client's customer base. Once franchisees secure orders, they send them to our corporate facility, which executes the printing, insertion, addressing, shipping and Internet placement.
Launch Package - Your franchise fee includes the following robust launch package:
*200-400 pre-set sales appointments
*2 weeks classroom curriculum at Money Mailer University
*4-11 weeks of in-territory training and support
*No fixed costs 1st mailing
*No postage costs 2nd mailing
*100% print cost waiver on 25-75 restaurant ads
*100% royalty waiver Year 1
*Art subscription costs waived during your first year
*Performance incentive after 4th and 8th mailings
Veteran Incentives 25% off franchise fee
About Crock A Doodle
Crock A Doodle is Canada's own pottery painting franchise. As a proven business concept with powerful branding, systems and ongoing support, Crock A Doodle offers a unique and exciting business opportunity.Crock A Doodle is committed to helping franchisees succeed! Our marketing strategy keeps customers coming back with a powerful CRM tool, dynamic studio merchandising, an exciting and ever-changing product line, lively studio events and happenings and active community involvement. Crock A Doodle has carved out a unique niche in the market and a very special place in people's hearts.
Now in its eighth year of operation, Crock A Doodle has a solid foundation to support the growth of its franchise program. As a member of the Canadian Franchise Association, we have done our due diligence and we're ready to grow!
The Concept:Crock A Doodle studio franchises provide a variety of pottery painting events and activities for groups of all kinds. For women, we offer a calendar full of pottery-painting workshops and classes, as well as creative activities for girls' nights, bridal showers and special occasions. For children, we offer birthday parties, seasonal events and pottery-painting classes, as well as creative programming for camps, schools, teams and groups. The opportunity extends throughout the community to corporate team building, fundraisers and community events of all kinds.
Franchise Opportunity:The Crock A Doodle concept is totally unique and it is in demand. With opportunity throughout your community, you can quickly build a customer base. We offer new products and seasonal design ideas to keep your customers coming back and referring us to others. With great product margins, a powerful POS system and unique local marketing approach, you have everything you need to create success in a BIG way!
Franchise Basics: - Retail studio location - Protected territory of 50,000 population + - Training
o 5 days training in Dundas, ON and 5 days training onsite (in your store) - Extensive training tools via Operations and Marketing Manuals - Support - Marketing strategy and local planning calendar - Monthly Coaching Calls, Annual Convention - Franchise Intranet with file management, booking calendar and database management - Tools - www.crockadoodle.com
- Doodle News customer e-newsletter - Promotional material - Pottery Guides, business cards, activity calendar, movie night schedules, kids art class schedules, summer class schedules and more - Premiums - t-shirts, car decals, tote bags etc.