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Below is an in-depth analysis and side-by-side comparison of ColorTyme vs The Sharper Image including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $229,575 - $357,500 | N/A |
Franchise Fee | $25,000 | N/A |
Royalty Fee | 4% | - |
Advertising Fee | $250/ mo | - |
Year Founded | 1979 | 2009 |
Year Franchised | 1982 | 2009 |
Term Of Agreement | 5-10 years | - |
Term Of Agreement | 5-10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | � Business Experience: � Industry experience � General business experience � Marketing skills | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | Yes/Yes | -/- |
Equipment | Yes/Yes | -/- |
Inventory | Yes/Yes | -/- |
Receivables | Yes/Yes | -/- |
Payroll | Yes/Yes | -/- |
Training & Support |
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Training | 4 Weeks | - |
Support | o Central Purchasing: Included in Fees o Field Operation Evaluation: Included in Fees o Field Training: Included in Fees o Initial Store Opening: Included in Fees o Inventory Control: Included in Fees o Franchisee Newsletter: Included in Fees o Regional or National Meetings: Included in Fees | - |
Marketing | *National Advertising *Regional Advertising *Local Advertising *Marketing Materials *Additional Services: customized ads *Other Marketing Support | - |
Operations | � 49% of all franchisees own more than one unit � Number of employees needed to run franchised unit: 5 � Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) � Average Number of Employees: 5 Full-time, 0 Part-time | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
ColorTyme is America’s first franchisor of independently owned and operated rent-to-own stores.The nation's oldest rental-purchase franchise company, specializing in electronics, furniture, appliances and computers.ColorTyme franchised stores provide the best selection of name brand home furnishings, appliances, computers and electronics to buy, rent or lease to own. Products are typically delivered and set-up with no hassles and no down payment. Customers are able to lease living room furniture, bedroom furniture, big screen televisions and more! Name recognition, a national product service system, and 100% inventory financing are all reasons to join the ColorTyme family. Compelling unit economics combined with a well established, respected and trusted Franchisor provides an unparalleled opportunity.ColorTyme is an independent, wholly owned subsidiary of the largest rent-to-own company in the world, Rent-A-Center (NASDAQ: RCII).
Licensing Opportunities Times have changed, but our core customer values have remained the same. A consumer that is loyal to the brand and is expecting high quality innovative products. The Sharper Image has shifted to a global lifestyle brand licensor, reaching the consumer via retailers, e-commerce and catalog. We partner with best in class manufacturers and now The Sharper Image products are available at major retailers, department stores and specialty stores numbering in the thousands. The Sharper Image is currently looking to develop relationships with worldwide strategic partners as Direct to Retail, master distributors and product licensing opportunities will all be considered before entering a market. International distribution will be segmented to the following regions: North America, Latin America, Asia, Europe, Middle East & Australia. A prospective licensee must be committed to the values of our business model. They must demonstrate the capability to bring unique products with cutting edge applications to market; products that are feature-rich, beautifully designed and transformative. To join the brand initiative, please contact us at: [email protected]