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Updated RecentlyCentury 21 vs Better Homes and Gardens Real Estate Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Century 21 vs Better Homes and Gardens Real Estate including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $24,700 - $451,350 | $32,420 - $455,000 |
| Franchise Fee | $12,500 - $25,000 | $0 - $35,000 |
| Royalty Fee | 6% | 5% |
| Advertising Fee | 2% | 1% |
| Year Founded | 1971 | 2007 |
| Year Franchised | 1972 | 2008 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | Yes/Yes | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Toll-free phone line, Internet, Field operations/evaluations | - |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
| Operations |
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Century 21
When you become part of the CENTURY 21® System, you’ll have the flexibility and entrepreneurial opportunity of being independently owned and operated along with the brand presence and buying power of the world’s most iconic real estate brand.
• Global Exposure
• Comprehensive Training
• In-Market Support
• World-Class Marketing
• The Scale and Buying Power of a Global Partner
According to the 2013 National Association of REALTORS® Profile of Real Estate Firms, those real estate firms affiliated with a franchise report an 87% boost in name recognition, an 85% increase in enhanced use of technology, and an 83% improvement in acquiring listings.
Find out what more than 8,000 independently owned and operated franchise brokers across 80 countries and territories already know. The CENTURY 21 System is the most recognized real estate company as chosen by consumers from a list of real estate agencies.*
The CENTURY 21 System is accepting franchise applications in key markets for individuals that are interested in setting a new standard of service, quality, and commitment.
The total investment necessary to begin operation of a CENTURY 21
franchise is approximately $24,700 to $264,050 for a conversion real
estate office, and $106,200 to $451,350 for a start-up real estate
office. This includes $0 to $25,000 that must be paid to the franchisor
or its affiliate. The standard initial franchise fee for a residential
franchise is $25,000 for the first office and $10,000 for each
additional office.
Veteran Incentives
Franchise fee waived
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#80 on Franchise Rankings.com
#362 in Franchise 500 for 2021. Not in Franchise 500 for 2020.
About Better Homes and Gardens Real Estate
!["Better]("https://fddexchange.com/wp-content/uploads/2019/08/Better-Homes-and-Gardens-Real-Estate.png")
- Access to Better Homes & Gardens lifestyle photography, online articles, and branded videos to enhance your marketing
- A customized subscription program for Better Homes & Gardens magazine, a game-changing way to maintain and cultivate consumer relationships
- Exclusive direct marketing access to more than 175 million consumers, many of whom are readers of Better Homes & Gardens magazine
- Revolutionize the way your company prospects and markets listings!
#189 in Franchise 500 for 2021. Not in Franchise 500 for 2020.