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Below is an in-depth analysis and side-by-side comparison of Clix vs Portrait Avenue including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $36,235 - $264,300 | $125,000 - $150,000 |
Franchise Fee | $29,500 | N/A |
Royalty Fee | 6% | - |
Advertising Fee | - | - |
Year Founded | 1999 | 1981 |
Year Franchised | 2005 | 2007 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | Half of current fran. fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | When we say you need no previous photography experience to become a successful CLIX franchisee, we mean it. Our franchisee training program covers everything you will need to know to run your business successfully. Your initial training begins with a week of intensive classroom and hands-on training at our training and support center. We'll teach you everything from operations and execution to the technical aspects of your on-location events business. During week two, your training will focus on real-world training in studio operations, boutique-style photography, studio software systems, and portrait studio sales, plus marketing and advertising. During week three and on-location week four, we will add a customized emphasis as necessary for each franchisee. | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 4 - 4
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | - |
NO LONGER FRANCHISING
Portrait Avenue will fill a specialty in the representation business: It will be more upscale than J.C. Penney and Kmart picture studios yet less costly than most privately claimed representation shops. The normal cost for a bundle of photographs will be $120.
Every store will include two representation studios, a conference zone, a children den and photograph preparing gear. Individuals will have the capacity to have their representation taken and prints made in 60 minutes.
The organization is as yet tweaking the expenses, however Loyle said add up to cost - establishment charge, working capital and work out for the stores - is $135,000, which is a great deal not exactly the $250,000 to $350,000 it expenses to open a Moto Photo store.