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Below is an in-depth analysis and side-by-side comparison of Mr. Goodcents vs O'Brien's Irish Sandwich Bars including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $211,432 - $431,843 | $400,000 - $610,000 |
Franchise Fee | $35,000 | $32,000 |
Royalty Fee | 6% | - |
Advertising Fee | 3.5% | - |
Year Founded | 1988 | - |
Year Franchised | 1990 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 60% of current fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 120 hours Classroom Training: 40 hours | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
Franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
MR. GOODCENTS HAS DROPPED THE MR. AND IS NOW GOODCENTS DELI FRESH SUBS
Joseph Bisogno started out running a lemonade stand when he was 6, bought an ice cream truck at 18 and later purchased a gas station. In 1988, Bisogno started Mr. Goodcents Inc. after nearly 10 years of experience with the McDonald's Corp. The first Mr. Goodcents franchised location opened just 2 years later, and there are now more than 115 franchised restaurants nationwide. The locations offer dine-in, carry-out and delivery of salads, soup, pastas and submarine sandwiches ranging from traditional turkey, ham and cheese or meatball, to specialties like the Mr. Goodcents Combo, which features ham, bologna, salami and pepperoni.
While the focus for O'Briens has always been on healthier choices, they constantly strive to introduce a more ethical way of doing business with organic deli dishes and snacks, a wide variety of gourmet coffees where a growing percentage of beans come direct from the grower, and Fairtrade and organic tea. O'Briens has a greater variety within its Tossed Salads and healthy Wrappo ranges, which are perfect for lighter meals during the warmer spring and summer months. For autumn and winter, the menu moves more towards the warming hot organic roast carvery, traditional and specialty soups, not to mention toasted sandwiches, in all shapes and forms. O'Briens has more than 300 stores providing the healthy food option in 13 countries across Europe, Asia, Australia and Africa. Their reputation has been shaped on their famous made-to-order hot or cold sandwiches.