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Updated RecentlyHawthorn Suites vs AFM Hospitality Corporation Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Hawthorn Suites vs AFM Hospitality Corporation including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $225,693 - $12,785,326 | $2,000,000 - $20,000,000 |
| Franchise Fee | $40,000 - $44,500 | $35,000 |
| Royalty Fee | 5.5% | 3% |
| Advertising Fee | 2.5% | 4% |
| Year Founded | 1986 | 1991 |
| Year Franchised | 1986 | 1992 |
| Term Of Agreement | 20 years | 5/5/5/5 Years |
| Term Of Agreement | 20 years | 5/5/5/5 Years |
| Renewal Fee | 50% of current franchise fee | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | Available at headquarters, Available at franchisee's location, At regional location | On-Site 3-5 Days |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Central Data Processing: Central Purchasing: Field Operation Evaluation: Field Training: Initial Store Opening: Franchisee Newsletter: Regional or National Meetings: 800 Telephone Hotline: |
| Marketing | Co-op advertising, Ad slicks, National media | - |
| Operations |
20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 30
Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Hawthorn Suites
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About AFM Hospitality Corporation
AFM is dedicated to being the best in hospitality services, nationwide. Wherever possible, the services we provide have been centralized, allowing the company to capitalize on economies of scale. All brands receive full training, quality assurance and franchise service support provided by a team of industry experts. The growth strategy for the company has been developed by a team of professionals, each with a specific area of expertise in the hospitality trade.