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Below is an in-depth analysis and side-by-side comparison of Computertots vs Children's Technology Workshop including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $47,700 - $66,300 | $81,000 - $105,000 |
Franchise Fee | $30,000 | $25,000 |
Royalty Fee | 8% | 6% |
Advertising Fee | - | - |
Year Founded | 1983 | 1997 |
Year Franchised | 1988 | 2004 |
Term Of Agreement | 15 years | 7 years |
Term Of Agreement | 15 years | 7 years |
Renewal Fee | 5% of franchise fee | $1K |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | No/Yes |
Start-up Costs | No/No | No/Yes |
Equipment | No/No | No/Yes |
Inventory | No/No | No/Yes |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations |
Marketing | National media, Regional advertising | Co-op advertising, Ad slicks, Regional advertising |
Operations |
Franchise can be run from home. International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | Franchise can be run from home. 20% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
Computertots is now a subsidiary of ComputerExplorers In 1984, personal computers were still considered a luxury, and schools were figuring out how to best use the new technology as a learning tool. Moms Karen Marshall and Mary Rogers saw the teaching potential of computers and began Computertots/Computer Explorers with $1,500, one computer and 10 young students. Franchisees can operate the business using either a manager model or an owner-operated model. A manager employs a staff to assist in the teaching and operation of the business; the owner of an owner-operated model not only teaches classes, but also operates the business.
In 2003, Computertots/Computer Explorers was acquired by The International Center for Entrepreneurial Development Inc., which also owns Kwik Kopy Printing, Kwik Kopy Business Centers, Franklin's Printing, American Wholesale Thermographers, Copy Club, Women's Health Boutique and Parcel Plus.
The Childrens Technology Workshop is focused on the development and delivery of hands-on, applied-technology curriculum. We have been designing and testing our programs since 1997. At CTW, we are serious about having fun and take pride in our commitment to developing the finest technology and science-based programs available to children. Our activities are under constant review by our full-time staff of educators, engineers, technologists and enthusiasts. We are confident that you'll agree with our philosophy that computers are more than just a tool for writing and researching. We believe computers and technology can empower all children to explore, invent and be creative using the right applications with the right direction. The Children's Technology Workshop offers a variety of programs, including after school, camp, academic and group workshops. Programs are divided by age and are available in different formats to meet scheduling needs of parents and group facilitators.