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Below is an in-depth analysis and side-by-side comparison of Computertots vs Ivybrook Academy including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $47,700 - $66,300 | $310,700 - $440,200 |
Franchise Fee | $30,000 | $50,000 |
Royalty Fee | 8% | 6% |
Advertising Fee | - | 1% |
Year Founded | 1983 | 2007 |
Year Franchised | 1988 | 2016 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | 5% of franchise fee | - |
Business Experience Requirements |
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Experience | Compassionate and caring, ready to help our students learn Able to work with both students and their parents – both our “customers” Motivated to build a team and student enrollment Accepts and embodies the Ivybrook Academy mission | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | -/Yes |
Start-up Costs | No/No | -/Yes |
Equipment | No/No | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
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Training | - | We provide over 120 hours in person for you to get up and running before you even open and it doesn’t stop there. Here is a list of how we are DETERMINED to set you up for SUCCESS: Before Opening - 2 weeks of training both at our corporate location and at your school’s location Opening Month- Our team will be with you the entire week prior to opening as well as your first week of operation. After Opening- Regular visits, calls and open lines of communication are important for everyone’s success! On-The-Job Training: 46 hours Classroom Training: 66 hours |
Support | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures | Purchasing Co-ops Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | National media, Regional advertising | National Media Social media SEO Website development Email marketing |
Operations |
Franchise can be run from home. International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | Number of Employees Required to Run: 15 |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
Computertots is now a subsidiary of ComputerExplorers In 1984, personal computers were still considered a luxury, and schools were figuring out how to best use the new technology as a learning tool. Moms Karen Marshall and Mary Rogers saw the teaching potential of computers and began Computertots/Computer Explorers with $1,500, one computer and 10 young students. Franchisees can operate the business using either a manager model or an owner-operated model. A manager employs a staff to assist in the teaching and operation of the business; the owner of an owner-operated model not only teaches classes, but also operates the business.
In 2003, Computertots/Computer Explorers was acquired by The International Center for Entrepreneurial Development Inc., which also owns Kwik Kopy Printing, Kwik Kopy Business Centers, Franklin's Printing, American Wholesale Thermographers, Copy Club, Women's Health Boutique and Parcel Plus.