Servpro vs ServiceMaster Clean Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Servpro vs ServiceMaster Clean including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Servpro Franchise
ServiceMaster Clean Franchise
Investment $167,575 - $221,450$76,500 - $274,500
Franchise Fee $60,000$31,500 - $69,500
Royalty Fee 3-10%4%-10%
Advertising Fee 3%0.5%-1%
Year Founded 19671947
Year Franchised 19691952
Term Of Agreement 5 years5 years
Term Of Agreement 5 years5 years
Renewal Fee --


Business Experience Requirements
 
Servpro Franchise
ServiceMaster Clean Franchise
Experience
  • General business experience
  • Marketing skills

  • General business experience
    		•

    Financing Options
     
    Servpro Franchise
    ServiceMaster Clean Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees Yes/YesYes/No
    Start-up Costs No/NoYes/No
    Equipment Yes/YesYes/No
    Inventory Yes/YesYes/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Servpro Franchise
    ServiceMaster Clean Franchise
    Training Business development program Classroom Training: 80 hours Additional Training: Annual convention and regional seminars
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesPurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, National media, Regional advertisingCo-op Advertising Ad Templates National Media Regional Advertising Social media Website development
    Operations Franchise can be run from home.

    40% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 5 - 10

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    		 Franchise can be run from home.

    International franchisees required to buy multiple units/master licenses; 10-15% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 3

    Absentee ownership of franchise is NOT allowed. (95% of current franchisees are owner/operators)

    Expansion Plans
     
    Servpro Franchise
    ServiceMaster Clean Franchise
    US Expansion YesYes
    Canada Expansion YesNo
    International Expansion NoYes

    Company Overviews

    About Servpro

    The experts have weighed in. From the Wall Street Journal to Entrepreneur Magazine, SERVPRO is repeatedly honored as a premier franchisor in the cleanup and restoration industry. You'll learn why when you listen to our Franchise Owners talk about their experience! SERVPRO equips its Franchise Owners to lead and manage a solid business operation. Founded in 1967 by Ted and Doris Isaacson, Servpro Industries, Inc. is now the nation's leading disaster restoration and cleaning franchise system with over 1,300 franchisees in 49 states. SERVPRO has created the brand, system and support to help people take control of their own future and live the American Dream. SERVPRO Franchise Professionals are uniquely qualified to keep claims costs down while still providing the best services possible for your customers. SERVPRO's professional services network, which has relationships with major insurance companies, responds to property damage emergencies ranging from multi-million dollar disasters affecting entire communities to those suffered by individual businesses and homeowners.

    ""   "Entrepreneur

    #27 in Franchise 500 for 2020.
    #10 in Franchise 500 for 2021.








    About ServiceMaster Clean

    ServiceMaster was incorporated in 1947 as Wade, Wenger and Associates. Marion Wade got the idea for his company after an accident with chemicals left him temporarily blind in 1945. Today, it is part of the ServiceMaster Co. franchise family which includes franchise companies Merry Maids, Furniture Medic and Terminix. ServiceMaster Residential/Commercial Services is headquartered in Memphis, Tennessee, and has enjoyed more than 25 years of consecutive growth.

    1. Disaster Restoration Services: provides disaster restoration services directly to residential and commercial customers and to customers following a fire, flood, earthquake or storm. The total investment necessary to begin operation of this franchise ranges from $229,500 to $274,500. This investment includes from $144,500 to $189,500 that must be paid to the franchisor.
    1. Janitorial Services: provides contracted janitorial services on a continuing basis and may also provide carpet, furniture and other periodical non-janitorial cleaning and maintenance to management or tenants of commercial or institutional buildings. The total investment necessary to begin operation of this franchise ranges from $76,500 to $86,500, which includes $51,500 that must be paid to the franchisor.
    1. Recovery Management Services: provides recovery management and disaster restoration services directly to commercial customers that have the capacity to provide commercial restoration opportunities meeting or exceeding $500,000 in contract value. The total investment necessary to begin operation of this franchise ranges from $165,150 to $274,150. This includes 61,000 that must be paid to the franchisor.
    Veteran Incentives  20% off franchise fee
    "Top  ""
    #87 in Canada's Top franchises.

    "franchiserankingscom"
    #71 on Franchise Rankings.com
    #77 in Franchise 500 for 2020.