Valpak vs Tidbits Media Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Valpak vs Tidbits Media including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Valpak Franchise
Tidbits Media Franchise
Investment $32,500 - And Up$8,500 - $25,000
Franchise Fee $15,000 - $17,500N/A
Royalty Fee 0$76 per week
Advertising Fee --
Year Founded 19681993
Year Franchised 19881994
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements
 
Valpak Franchise
Tidbits Media Franchise
Experience
  • General business experience
  • Sales and management skills
    		• -

    Financing Options
     
    Valpak Franchise
    Tidbits Media Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Valpak Franchise
    Tidbits Media Franchise
    Training On-The-Job Training: 44 hours Classroom Training: 67 hours We provide training sessions quarterly at Tidbits University the cost of which is included in the license fee. NEXT Tidbits University training: May 13-16, 2008
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform-
    Marketing Co-op Advertising Ad Templates Social media SEO Website development Email marketing Loyalty program/app-
    Operations Franchise can be run from home.

    5% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 2

    Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Valpak Franchise
    Tidbits Media Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Valpak

    Terry Loebal founded Valpak Direct Marketing Systems Inc. in 1968. Based in Largo, Florida, the company started franchising in 1988 and has a network of field offices throughout the United States and internationally.

    Valpak is the full-service marketing agency 35,000 businesses trust with their advertising. For more than 50 years, Valpak has supported local businesses with innovative marketing services and introduced millions of consumers to exciting local offers and opportunities. Our Blue Envelope of savings mails to more than 38 million demographically targeted households nationwide and our digital platforms host approximately 8.5 million daily unique visitors, 61% from mobile.

    Valpak has been a subsidiary of Cox Enterprises Inc. since 1991. Valpak franchisees sell co-op advertising space in direct mail packets to local businesses. The company has co-branding relationships with News America, Catalina Marketing, Yahoo! and others.

    Veteran Incentives  Franchise and training fees waived; territory fee waived for dormant territories.

    About Tidbits Media

    License Opportunity!

    Over 4 Million Readers Weekly Nationwide

    Owning a Tidbits publishing operation is an opportunity to achieve your dreams. Financial independence, job security, and a high yield on investment are just a few of the benefits of becoming the owner of an exclusive Tidbits paper. Tidbits affords the opportunity for you to capitalize on your sales ability, and allows you to build an attractive net worth through a publishing concept that will be well received in your community. Tidbits, a weekly publication, offers advertisers an attractive, affordable alternative to the daily newspaper and the clutter of local radio and television advertising. Our publishing system has emerged as a proven method through which entrepreneurs may shine. Our experience shows that the part of publishing that requires the greatest amount of time is the research, writing and editing, and designing each week's issue. Tidbits Media, Inc provides the fun, non-controversial editorial content (text) thus eliminating the need for Tidbits Publishers to hire writers, editors and researchers. Tidbits publishers deal with the part of their paper that makes them money - ad sales. It is up to you to take charge of your future! We are ready to help make your dreams of independence come true. Statewide Master Publisher program available. Call for details!

     

    Owning a Tidbits® newspaper publishing operation is an opportunity to achieve your dreams. Similar to a newspaper franchise, Tidbits is a National Publishing opportunity without the franchise expense of royalties. 

    You never pay a percentage of your gross revenue to the Corporate Office. While your customers have a cup of coffee you provide the news! Not depressing news but fun, light-hearted news! You work for yourself, work from home and thus you keep your overhead costs low. Financial independence, job security, and a high yield on investment are just a few of the benefits of becoming the owner of an exclusive Tidbits paper.