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Updated RecentlyHome Instead vs Caring Senior Service Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Home Instead vs Caring Senior Service including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $108,900 - $124,910 | $110,099 - $176,016 |
| Franchise Fee | $55,000 | $41,500 |
| Royalty Fee | 5% | 5% |
| Advertising Fee | 2% | 2% |
| Year Founded | 1994 | 1991 |
| Year Franchised | 1995 | 2002 |
| Term Of Agreement | 10 years | 10 years |
| Term Of Agreement | 10 years | 10 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | We know that our proven business model works, so finding the right type of owner is very important to us. They come from all walks of life and backgrounds, but we only award franchises to those who are willing to be involved in the business full-time. Also, while we can teach you to run a unique senior care business, our owners also must have a passion to make a difference in the lives of the elderly. Want to see if you have what it takes to be a Home Instead Senior Care franchise owner? Fill out our form here http://www.thefranchisemall.com/request/ | *Desire to make a difference in people's lives *Ambition to succeed *High standards for customer service *Be a self-starter and understand the importance of having a strong sales focus *Willingness to follow a proven system *Effective and efficient in time management and priority setting |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | Yes/- |
| Start-up Costs | No/Yes | -/Yes |
| Equipment | No/Yes | -/Yes |
| Inventory | No/Yes | -/Yes |
| Receivables | No/Yes | -/Yes |
| Payroll | No/Yes | -/Yes |
Training & Support |
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| Training | Every new owner must complete a week-long training class held at our global headquarters in Omaha, Nebraska. But training never really ends. Our Training Department assigns a business coach to each new franchise owner during the critical first months to assure a smooth and successful start-up. Beyond all this, training continues throughout your tenure as a Home Instead Senior Care franchise owner. A Business Performance team assigned to you will assist and support you throughout your development. Then, our annual convention, state meetings and mentoring program provide perfect opportunities for you to learn more about how to run your business including the introduction of new marketing programs and approaches to running your business. Taken together, these may be the most compelling reasons to own a Home Instead Senior Care franchise. On-The-Job Training: Mentoring program Classroom Training: 40 hours Additional Training: Online training, 5 weeks; webinars, on-site visits | Caring Senior Service provides initial training for up to 2 people. Training takes up to one week with additional time if needed. Training covers everything from marketing to high impact referral sources, recruitment and retention of Gold Level caregivers, and how to implement our GreatCareTM method. Classroom Training: 40 hours |
| Support | Over 100 Home Office staff draw on the collective Home Instead Senior Care network's 14 years of senior care experience to help you run your business efficiently. But, that's not all, our technical support team stands ready to coach you through any software and technology questions you may have. Support is available to you 24 hours a day, 7 days a week. Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing | o Marketing tools that stand out and are easy to implement o Shared market research that provides clear targets and reduces costly mistakes o Clearly defined marketing approach that builds trust o Individualized web site by location that helps connect and interact with referral sources, clients, families and caregivers o On-site sales training with your designated Franchise Business Consultant o Ongoing marketing tips with timely and relevant information Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
| Operations |
International franchisees required to buy multiple units/master licenses; 20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 9 - 12 Absentee ownership of franchise is NOT allowed.
| Absentee Ownership Allowed Number of Employees Required to Run: 2 - 3 |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Home Instead
Home Instead Senior Care was founded in 1994 by Paul and Lori Hogan.
Based in Omaha, Nebraska, it provides part-time, full-time and live-in nonmedical service for the elderly who can manage their physical needs but require assistance, supervision, light housework and companionship to remain in their homes.
Home Instead Senior Care has locations in the United States, Canada and Western Europe, and offers international master franchise opportunities.
Veteran Incentives 10% off franchise fee
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#19 in Gator's Top franchises.
#26 on Franchise Rankings.com
#156 in Franchise 500 for 2020.
#242 in Franchise 500 for 2021.
About Caring Senior Service
Grow with Us. Care with Us. Change Lives with Us.
If you are looking for a high-growth business and an opportunity to help people in need, you've come to the right place. Caring Senior Service gives individuals the opportunity to develop a lucrative business in the non-medical homecare industry while making positive changes in the lives of seniors and their families. We've created a turnkey business with a low-cost operating model that minimizes the start-up costs typically involved in building a new business. Premium territories are available throughout the U.S. that are exclusive to each franchisee. Request information now, or start exploring to learn why Caring Senior Service is the business of choice for passionate, success driven people.
Our clients choose Caring Senior Service over others because we offer:
*GreatCareTM
*Same day service
*Flat rate pricing
*Personal introduction to their caregiver
*Unique client assessment process
*Vendor and Resource center
*/7 availability to management personnel
*43 Point home safety check
*Monthly caregiver screening through CSIdentity SAFESM
*Home safety products
We attract and retain great caregivers because we:
*Pay competitive rates
*Provide the industries best PTO Program
*Personally introduce them to their client
*Offer a unique training system
*Allow for flexible scheduling
*Provide merit increases based on success
*Show our Caregivers they are the most important part of the equation
*Provide opportunities for advancement through a career ladder