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Below is an in-depth analysis and side-by-side comparison of Manchu Wok vs Abrakebabra including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $476,050 - $787,500 | N/A |
Franchise Fee | $30,000 | N/A |
Royalty Fee | 7% | 7% |
Advertising Fee | 1% | - |
Year Founded | 1981 | 1982 |
Year Franchised | 1989 | 1982 |
Term Of Agreement | 5 years | - |
Term Of Agreement | 5 years | - |
Renewal Fee | $3K per year | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
Conceived and founded in 1980, Manchu Wok grew into a national chain across Canada and into the United States over the next nine years. Ownership changed in 1989, and expansion continued with a focus on the United States. Manchu Wok now has close to 150 stores, of which more than 70 percent are franchised.
Abrakebabra is an Irish fast food franchise that was founded in 1982. The company currently has 57 franchisees operating throughout Ireland and generates annual sales of more than 40 million euros. Abrakebabra is planning to continue to expand concentrating on food courts where it has been trading successfully in Mahon Pt, Newbridge S/C Liffey Valley and Arklow S/C. Suitable franchisee candidates must have the vision to see Abrakebabra as a successful business venture going forward and they should possess the determination to succeed and make their financial investment pay off. The Abrakebabra franchise package includes: use of the Abrakebabra name and logo; operations training for staff and management; site selection, stock access and management; shop layout and design advice from group's design and building team; advantages of national brand advertising; and a detailed operating manual.