Manchu Wok vs Magic Wok Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Manchu Wok vs Magic Wok including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Manchu Wok Franchise
Magic Wok Franchise
Investment $476,050 - $787,500$95,000 - $150,000
Franchise Fee $30,000$12,500
Royalty Fee 7%5%
Advertising Fee 1%3%
Year Founded 19811983
Year Franchised 19891991
Term Of Agreement 5 years10 years +10
Term Of Agreement 5 years10 years +10
Renewal Fee $3K per year-


Business Experience Requirements

 
Manchu Wok Franchise
Magic Wok Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
  • -

    Financing Options

     
    Manchu Wok Franchise
    Magic Wok Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    Manchu Wok Franchise
    Magic Wok Franchise
    Training -Toledo, OH 3-4 Weeks
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesField Operation Evaluation

    Field Training

    Initial Store Opening

    Inventory Control

    Regional or National Meetings

    800 Telephone Hotline

    Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
    Operations 20% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 12

    Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

    Average Number of Employees: 2 Full-time, 8 Part-time

    Passive Ownership: Allowed, But Discouraged


    Expansion Plans

     
    Manchu Wok Franchise
    Magic Wok Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion YesYes

    Company Overviews

    About Manchu Wok

    Conceived and founded in 1980, Manchu Wok grew into a national chain across Canada and into the United States over the next nine years. Ownership changed in 1989, and expansion continued with a focus on the United States. Manchu Wok now has close to 150 stores, of which more than 70 percent are franchised.

    About Magic Wok

    Quick-service, made-to-order, hot oriental concept. Stand alone, mall, drive-thru, delivery, school lunch and other non-traditional operations. Low barrier to entry, high return on investment. Domestic and international.