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Below is an in-depth analysis and side-by-side comparison of Hamburger Mary's vs Wienerschnitzel including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $417,150 - $955,500 | $303,600 - $1,443,000 |
Franchise Fee | $50,000 | $10,000 - $32,000 |
Royalty Fee | 4% (on first $150K monthly gross), 3% (on monthly gross above $150K) | 5% |
Advertising Fee | - | 1% |
Year Founded | 1972 | 1961 |
Year Franchised | 1999 | 1965 |
Term Of Agreement | 5 years | 20 years |
Term Of Agreement | 5 years | 20 years |
Renewal Fee | - | $1.3K per year |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/Yes |
Inventory | No/Yes | No/No |
Receivables | No/No | No/No |
Payroll | No/Yes | No/No |
Training & Support |
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Training | - | On-The-Job Training: 336 hours Classroom Training: 48 hours Additional Training: At training store |
Support | Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Co-op Advertising Ad Templates Regional Advertising Social media SEO Email marketing Loyalty program/app |
Operations |
8% of all franchisees own more than one unit Number of employees needed to run franchised unit: 40 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Franchisees required to buy multiple units/master licenses; 50% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
Started in San Francisco in 1972, Hamburger Mary's serves homestyle meals prepared using fresh and healthy ingredients, including low-fat beef, farm-fresh chicken and turkey, and salads, as well as desserts including carrot cake, snicker's pie and cheesecake. The restaurants include a full bar and a kids' menu.
Der fun since 1961! That's when founder, John Galardi, opened the first "Der Wienerschnitzel" on Pacific Coast Highway in southern California.
Always family owned and operated, the Galardi Group, Inc., prides itself in treating franchise partners as family. We always encourage new ideas and feedback in helping us grow together.
You want quality food, customer value and profits too? How about a simplistic menu, lower food costs and ease of execution?
Add vast open markets for real estate, world-class training and support, and unique "visionary" marketing and you have the recipe for a successful business.