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Below is an in-depth analysis and side-by-side comparison of Terminix vs True Rest including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $24,700 - $85,300 | $359,887 - $778,812 |
Franchise Fee | $25,000 - $50,000 | $39,950 |
Royalty Fee | 7-10% | 6% |
Advertising Fee | - | 2% |
Year Founded | 1927 | 2009 |
Year Franchised | 1927 | 2014 |
Term Of Agreement | 5 years | - |
Term Of Agreement | 5 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | -/Yes |
Start-up Costs | No/No | -/Yes |
Equipment | No/No | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
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Training | In-field training & ongoing self-tutorial | In-depth three day training at University Tour of existing locations for spa finish concepts Classroom and hands-on role playing training On-The-Job Training: 48 hours Classroom Training: 24 hours |
Support | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, National media | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
Franchise can be run from home. International franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | No | Yes |
E.L. Bruce founded Terminix International in 1927. Although the company was originally created to provide only termite protection services, Terminix now offers pest control for all types of insects. Purchased by The ServiceMaster Co. in 1986, Terminix is part of the ServiceMaster Co. franchise family, which includes franchise companies Merry Maids, American Home Shield and TruGreen-ChemLawn. Terminix has more than 500 service centers across the United States and internationally.