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Below is an in-depth analysis and side-by-side comparison of La Quinta vs @LodgingOrg including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $3,822,657 - $12,901,630 | N/A |
Franchise Fee | $55,000 | N/A |
Royalty Fee | 4-4.5% | 0 |
Advertising Fee | 4.5% | - |
Year Founded | 1968 | 2013 |
Year Franchised | 2001 | 2013 |
Term Of Agreement | 20 years | - |
Term Of Agreement | 20 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/Yes | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Toll-free phone line, Internet, Field operations/evaluations, Purchasing cooperatives | Grand opening, Internet, Field operations/evaluations |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 25
Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators) | |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | Yes | No |
@LodgingOrg will market you better and save you money! The @LodgingOrg strategy combines AAA, Twitter, Save Your Receipt.Org, and the @ logo with a 20 mile protected area. With the @ logo at the beginning of your name, your name, your logo, and your Twitter address will be at the top of every alphabetical list online/offline, tour books, chamber sites, and all the white/yellow page books you are in. Twitter users will be compelled to check you out on Twitter. When they read your bio they will discover a 20% discount for following you and a toll free number to make a reservation. Your @LodgingOrg franchise is free and there are no contracts to sign. Our web site is supported by our vendors advertising budgets.