Red Roof Inn vs TownePlace Suites Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Red Roof Inn vs TownePlace Suites including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Red Roof Inn Franchise
TownePlace Suites Franchise
Investment $203,500 - $5,456,700$9,180,100 - $25,635,600
Franchise Fee $30,000$50,000 - $100,000
Royalty Fee 4.5%-
Advertising Fee 4%(Marketing & Reservation Fee)-
Year Founded 19671997
Year Franchised 19961997
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee 50% of current franchise fee-


Business Experience Requirements

 
Red Roof Inn Franchise
TownePlace Suites Franchise
Experience
  • General business experience
  • -

    Financing Options

     
    Red Roof Inn Franchise
    TownePlace Suites Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support

     
    Red Roof Inn Franchise
    TownePlace Suites Franchise
    Training On-The-Job Training: Varies Classroom Training: 40 hours Additional Training: Regional workshops -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform-
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app-
    Operations Number of Employees Required to Run: 10

    10% of all franchisees own more than one unit

    Absentee ownership of franchise is allowed. (60% of current franchisees are owner/operators)

    -

    Expansion Plans

     
    Red Roof Inn Franchise
    TownePlace Suites Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Red Roof Inn

    Congratulations! You have made the first step in learning more about how you can join the Red Roof family. Here you will learn how you're making a smart decision by choosing to become a Red Roof franchisee. A Smart-By-Design Franchise Opportunity, A Red Roof franchise has been an extraordinarily positive experience from almost all standpoints; customer service, design help, purchasing efficiencies, brand loyalty and, most importantly, reservations. The brand has consistently performed extremely well in good and bad economic times and often punched above its weight and rate. Brand changes are always done by considering franchisee needs while ensuring the customer gets the most value for their money. The company has also been very adaptive changing customer demographics and has adapted both its physical plant and virtual image to appeal to a broad cross section of travelers. 98% of current Red Roof franchisees would recommend a Red Roof franchise to other entrepreneurs. Red Roof is securely positioned in the upper-end of the economy segment with RevPARs currently averaging 21% higher than competing economy hotels in the markets in which we compete. Our Smart-by-Design approach to franchising is evident in everything we do, from exciting new prototypes and conversion plans to day-to-day operations training. We focus on the details that keep our guests coming back and our franchisees successful. With a seasoned management team and a focus on the success of one outstanding brand, Red Roof is truly redesigned and rededicated to become the best franchise opportunity in the economy segment.

    "Entrepreneur

    #66 in Franchise 500 for 2020.
    #134 in Franchise 500 for 2021.


    About TownePlace Suites

    TownePlace Suites: The Special Features of Our Extended Stay Hotels For your comfort Our extended stay hotel offers suites that are 25% larger than typical hotel rooms Luxury bedding - crisp linens, fluffier pillows, thicker mattresses Separate living and sleeping areas Three spacious floor plans: studio, 1- and 2-bedroom suites Electronic card-key locks Smoke detectors and sprinklers For your convenience Fully equipped kitchen including conventional full-size refrigerator/freezer, stovetop, oven, coffee maker, microwave, eating utensils, and dishwasher Adjoining studio suites available Suites designed for persons with disabilities available Sofa bed in some suites Separate telephone and data lines Iron and ironing board For your routines & relaxation Free high-speed Internet (in many hotels) Remote-controlled TV with premium channels, including HBO Exercise room & outdoor swimming pool

    The total investment necessary to begin operation of a newly-constructed prototypical TownePlace Suites by Marriott hotel, excluding the cost of real estate and related costs (building permit, tap, and impact fees), ranges from $9,180,100 to $19,898,300 for an 80 to 110-suite TownePlace Suites by Marriott hotel and from $13,127,900 to $25,635,600 for a 120 to 150-suite TownePlace Suites by Marriott hotel. This includes approximately $150,300 to $217,100 that must be paid to the franchisor or an affiliate.