Red Roof Inn vs Hotel RL Franchise Comparison

Congratulations! You have made the first step in learning more about how you can join the Red Roof family. Here you will learn how you're making a smart decision by choosing to become a Red Roof franchisee. A Smart-By-Design Franchise Opportunity, A Red Roof franchise has been an extraordinarily positive experience from almost all standpoints; customer service, design help, purchasing efficiencies, brand loyalty and, most importantly, reservations. The brand has consistently performed extremely well in good and bad economic times and often punched above its weight and rate. Brand changes are always done by considering franchisee needs while ensuring the customer gets the most value for their money. The company has also been very adaptive changing customer demographics and has adapted both its physical plant and virtual image to appeal to a broad cross section of travelers. 98% of current Red Roof franchisees would recommend a Red Roof franchise to other entrepreneurs. Red Roof is securely positioned in the upper-end of the economy segment with RevPARs currently averaging 21% higher than competing economy hotels in the markets in which we compete. Our Smart-by-Design approach to franchising is evident in everything we do, from exciting new prototypes and conversion plans to day-to-day operations training. We focus on the details that keep our guests coming back and our franchisees successful. With a seasoned management team and a focus on the success of one outstanding brand, Red Roof is truly redesigned and rededicated to become the best franchise opportunity in the economy segment.

#66 in Franchise 500 for 2020.

#134 in Franchise 500 for 2021.

Hotel RL is an experience of all things authentic, creative and curious. Offering a taste of the local scene in a laid-back environment, we invite open-minded travelers to work, play and pursue their passions freely. Made for explorers and curious minds, Hotel RL captures the spirit of adventure and creativity within comfortable and modern conveniences designed for a new generation of traveler, complete with exciting lobbies, free Wi-Fi, trained Victrola Coffee baristas, performance spaces, and more surprises along the way.   Stay Curious.

The total investment necessary to begin operation of a 150-room Hotel RL Hotel with a minimal food and beverage offering is estimated to range between $27,849,250 to $36,191,500 for new development and $1,335,000 to $4,001,500 for conversion hotels. These amounts include $90,500 to $111,000 that must be paid to the franchisor. These amounts do not include the cost of purchasing or leasing land or any real estate taxes.