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Below is an in-depth analysis and side-by-side comparison of Fresh City Kitchen vs Pickleman's Gourmet Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $726,000 - $1,140,000 | $338,050 - $610,000 |
Franchise Fee | $35,000 | N/A |
Royalty Fee | 5% | 6% |
Advertising Fee | - | 2% |
Year Founded | 1997 | 2005 |
Year Franchised | 2003 | 2008 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 25% of then-current fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | Training is about 6 weeks long at a Pickleman's Corporate Location. Pickleman’s does not charge for the initial training program for you and 1 designated manager. You are responsible for wages, travel, and living expenses for the duration of training. |
Support | A Fresh City consultant will be on location at your restaurant prior to the soft opening, to guide you through the first few days of business, and to assist in planning your grand opening. The Fresh City Franchise team will offer ongoing business consultation, and will share best practices as well as manuals and other training materials, as you grow your business. | - |
Marketing | Fresh City will assist you in growing your business through the strategic and tactical implementation of Fresh City branding, marketing, and promotions. You will be provided with materials and programs to help you begin positioning your Fresh City restaurant in your community. Additionally, the Fresh City community support and service program -"Thinking Fresh" - will help make your franchise the neighborhood restaurant of choice. | - |
Operations |
Franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | No |
Fresh City restaurants are meccas for guests seeking alternatives to fast food. We are pleased to invite you to join their innovative franchise concept. With cutting edge locations in multiple states, Fresh City is growing to meet the needs of today's consumers seeking lifestyle alternatives. Fresh City is actively seeking experienced multi-unit operators with proven expertise in the food service industry. Fresh City franchisees must be experts in their markets, be willing to work diligently and commit to leading a team that will execute a dynamic restaurant. We seek franchisees who possess integrity, are respected amongst peers and colleagues, and share Fresh City's core business values and commitment to give back to their communities. Fresh City franchisees must have sufficient liquid net worth and demonstrate the ability to raise capital adequately to fund their development
After working in the franchise and restaurant industry for 16 years Doug
Stritzel, founder and owner of Pickleman’s, began his quest to realize
his longtime dream of building a distinct new dining concept.
In October 2005 Doug opened the first Pickleman’s
in Columbia, MO. In January 2008 the second Pickleman’s was opened.
Today, Pickleman’s has 22 locations and counting, three in Columbia, MO,
two in Springfield, MO, six in St Louis, MO, one in Lincoln, NE, one in
Lawrence, KS, four in Kansas City, two in Omaha, NE, and one in Norman,
OK.
Pickleman’s focuses above all on using the highest
quality product and creating profound and unique flavor profiles people
love. Offering a wide array of all natural products with the freshest
ingredients gives our Toasted Sandwiches, Pizzas, Soups, Salads and
Desserts a quality that sets us apart. Our Delivery and Catering
services allow us to serve large groups, cater events, and provide you
with our superior service at your door.
Doug has plans to expand the Pickleman’s franchise
and share his passion for high quality food with the world. His goal is
to establish and continue to develop his own brand and someday be
successful enough to spend lots of time with two wonderful children,
Jack and Audrey.