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Updated RecentlyFresh City Kitchen vs Freshii Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Fresh City Kitchen vs Freshii including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $726,000 - $1,140,000 | $179,000 - $483,000 |
| Franchise Fee | $35,000 | $30,000 |
| Royalty Fee | 5% | 6% |
| Advertising Fee | - | 2% |
| Year Founded | 1997 | 2005 |
| Year Franchised | 2003 | 2008 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | 25% of then-current fee | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | A Fresh City consultant will be on location at your restaurant prior to the soft opening, to guide you through the first few days of business, and to assist in planning your grand opening. The Fresh City Franchise team will offer ongoing business consultation, and will share best practices as well as manuals and other training materials, as you grow your business. | - |
| Marketing | Fresh City will assist you in growing your business through the strategic and tactical implementation of Fresh City branding, marketing, and promotions. You will be provided with materials and programs to help you begin positioning your Fresh City restaurant in your community. Additionally, the Fresh City community support and service program -"Thinking Fresh" - will help make your franchise the neighborhood restaurant of choice. | - |
| Operations |
Franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is NOT allowed. | * Efficient operations systems. * Sophisticated POS systems to manage our business, track key financial and demographic metrics and maximize profits. * Operations, Branding, and Finance Leaders who bring unique and high level skills to the Freshii Management Team. * Unique Service techniques and packaging materials to minimize environmental impact. * Established purchasing power and contacts with National and Local food vendors. |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Fresh City Kitchen
Fresh City restaurants are meccas for guests seeking alternatives to fast food. We are pleased to invite you to join their innovative franchise concept. With cutting edge locations in multiple states, Fresh City is growing to meet the needs of today's consumers seeking lifestyle alternatives. Fresh City is actively seeking experienced multi-unit operators with proven expertise in the food service industry. Fresh City franchisees must be experts in their markets, be willing to work diligently and commit to leading a team that will execute a dynamic restaurant. We seek franchisees who possess integrity, are respected amongst peers and colleagues, and share Fresh City's core business values and commitment to give back to their communities. Fresh City franchisees must have sufficient liquid net worth and demonstrate the ability to raise capital adequately to fund their development
About Freshii
Eat. Energize. That’s the Freshii mantra. Freshii is a health casual restaurant concept that serves fresh food designed to energize people on the go. The brand mission is to help citizens of the world live better by making healthy food convenient and affordable. With a diverse and completely customizable menu of salads, wraps, bowls, burritos, soup, fresh pressed juices, smoothies, frozen yogurt, served in a modern and eco-friendly environment, Freshii caters to every dietary need, preference and type of taste buds.
Freshii operates hundreds of locations in cities and countries around the world.
Freshii restaurants can be found in all types of locations from cosmopolitan cities, malls, college campuses, suburb neighborhoods, fitness clubs, airports and small towns.
Freshii was awarded 2013's Top Franchise of the Year in Canada and is continuing to attract high quality franchise partners, worldwide.
For years, restaurants have tried to figure out ways to sell customers more than just a meal. When executed properly, the retail business provides significant economic benefits to a restaurant including raising the value of a customer's visit, optimizing labor usage, smoothing peak sales times, and allocating rent across multiple businesses.
Freshii is extending the restaurant-retail concept and creating the archetype for maximizing sales in the restaurant industry.
We call it NUTRITION TO GO
With our system you receive:
* Use of brand name, trademarks, recipes, operational systems and methods, and decor
* Facility planning on site location and architectural design
* Specifications for fixtures, equipment, and leasehold improvements
* Assistance in site selection and lease negotiation
* Corporate training for Owner/Operator and Director of Operations/General Managers
* Kitchen/Back of the House Workflow design
* Ongoing support from members of the Training and Operations Team
* Ongoing updates for increasing profitability
* Products with high industry demand
* Efficiency in all systems
* Favorable contracts with suppliers of goods and services
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