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Below is an in-depth analysis and side-by-side comparison of Carl's Jr vs Cafe Yumm including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,603,000 - $2,168,000 | $716,500 - $999,200 |
Franchise Fee | $25,000 - $35,000 | $40,000 |
Royalty Fee | 4% | 6% |
Advertising Fee | 6% | up to 3% |
Year Founded | 1945 | 1997 |
Year Franchised | 1984 | 2007 |
Term Of Agreement | 20 years | - |
Term Of Agreement | 20 years | - |
Renewal Fee | Varies | - |
Business Experience Requirements |
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Experience | We truly believe in balancing business and life so that each is more Soul satisfying… Deeply nourishing®. We’re passionate about serving beautiful, nourishing food (over 50% of which is Certified Organic), in warm, inviting restaurants that are built largely of recycled and environmentally friendly materials. Yet, our unit economics compare well with larger, better-established brands. We’re serious about business, but we’re also serious about doing it differently. If that sounds good, having your own Café Yumm! restaurant might be right for you. | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/- |
Start-up Costs | No/No | No/- |
Equipment | No/No | No/- |
Inventory | No/No | No/- |
Receivables | No/No | No/- |
Payroll | No/No | No/- |
Training & Support |
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Training | Available at franchisee's location, 12 weeks of management training & at grand opening | We provide you with two weeks of in-depth classroom training at our headquarters, followed by a lengthy hands-on training period in one or more of our restaurants. Our Opening Team will also be with you for one week before your restaurant opens, and for one week after you’ve opened. We’re there to train your staff and make sure the quality standards are maintained and your first guests instantly become loyal ones. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | We provide detailed operations manuals and job briefs loaded with techniques, procedures, recommendations, and guidelines. In addition, our Management Team has an open-door policy, and even give franchisees their cell phone numbers, should any operational questions/issues come up. |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
Carl's Jr. is known all through the Western U.S. as the place to go for premium quality burgers, specifically its 100% Angus hamburger Six Dollar Burger line.
At Hardee's® and Carl's Jr.® our brand sets us
apart from the competition. Our advertisements are created to be so bold
and memorable that they've been known to crash internet video servers.
Our taglines deliver bold statements and our visuals are designed to
keep viewers wanting more. EAT LIKE YOU MEAN IT.
Hardee's® and Carl's Jr.® have a strong track
record of successfully developing new premium products to lead the
category in taste, quality, and innovation. As an industry leader, we
have consistently out-delivered all other quick-service restaurants in
product development since our founding. Staying on top requires that we
continue to lead the way in the products we serve through taste,
quality, and innovation.