|
Below is an in-depth analysis and side-by-side comparison of Carl's Jr vs Elevation Burger including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
Investment | $1,603,000 - $2,168,000 | $338,500 - $599,500 |
Franchise Fee | $25,000 - $35,000 | N/A |
Royalty Fee | 4% | - |
Advertising Fee | 6% | - |
Year Founded | 1945 | - |
Year Franchised | 1984 | - |
Term Of Agreement | 20 years | - |
Term Of Agreement | 20 years | - |
Renewal Fee | Varies | - |
Business Experience Requirements |
||
Experience | Elevation Burger considers only highly motivated individuals and entities committed to building a great brand. Prior restaurant experience is a plus, but not required. | |
Financing Options |
||
In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
||
Training | Available at franchisee's location, 12 weeks of management training & at grand opening | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | * Vendor Relationships * Real Estate, Design & Construction Tools * Franchisee Support Intranet * Employee Recruitment * Quality Control Checks * Grand Opening and Local Store Marketing * Continuous Upgrades to Menus & Recipes * Training of franchisee, management, kitchen staff, and wait staff prior to opening |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
||
US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Carl's Jr. is known all through the Western U.S. as the place to go for premium quality burgers, specifically its 100% Angus hamburger Six Dollar Burger line.
At Hardee's® and Carl's Jr.® our brand sets us
apart from the competition. Our advertisements are created to be so bold
and memorable that they've been known to crash internet video servers.
Our taglines deliver bold statements and our visuals are designed to
keep viewers wanting more. EAT LIKE YOU MEAN IT.
Hardee's® and Carl's Jr.® have a strong track
record of successfully developing new premium products to lead the
category in taste, quality, and innovation. As an industry leader, we
have consistently out-delivered all other quick-service restaurants in
product development since our founding. Staying on top requires that we
continue to lead the way in the products we serve through taste,
quality, and innovation.
Gourmet, organic burgers & fries!
Elevation Burger is elevating the burger segment using grass-fed, great tasting organic beef, cooking our fresh fries in olive oil, offering veggie burgers and fresh-scooped milk shakes. Elevation Burger prepares all items fresh and made to order.
Because ingredients matter. People want to feel good about the food they eat, the environment they purchase it in and the employees serving them. Elevation Burger is a pioneer in creating a burger meal that tastes good, uses ingredients recognized to be good for you and is served in an inviting atmosphere.