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Below is an in-depth analysis and side-by-side comparison of CleanNet USA vs ServiceMaster Clean including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $20,877 - $85,410 | $76,500 - $274,500 |
Franchise Fee | $16,000 - $69,500 | $31,500 - $69,500 |
Royalty Fee | 10% | 4%-10% |
Advertising Fee | 1% | 0.5%-1% |
Year Founded | 1988 | 1947 |
Year Franchised | 1988 | 1952 |
Term Of Agreement | 20 years | 5 years |
Term Of Agreement | 20 years | 5 years |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | Yes/No |
Start-up Costs | Yes/No | Yes/No |
Equipment | No/Yes | Yes/No |
Inventory | No/Yes | Yes/No |
Receivables | Yes/Yes | No/No |
Payroll | No/Yes | No/No |
Training & Support |
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Training | On-The-Job Training: 20-35 hours Classroom Training: 10 hours | Classroom Training: 80 hours Additional Training: Annual convention and regional seminars |
Support | Newsletter Meetings/Conventions Toll-Free Line Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform |
Marketing | Regional Advertising Social media Email marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media Website development |
Operations |
Franchise can be run from home. 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 10
Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)
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Franchise can be run from home. International franchisees required to buy multiple units/master licenses; 10-15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 Absentee ownership of franchise is NOT allowed. (95% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
CleanNet is a national team of trained cleaning professionals, all of whom have a vested interest in our company and share in its success. All CleanNet personnel have an enthusiastic, do-it-right attitude . every day . at every location. That's exactly the kind of service you want and should expect. Founded by entrepreneur Mark Salek in 1987, CleanNet was created in response to increasing demand for professional cleaning services. The company has rapidly grown into a sophisticated operation of national and international regional offices. The company's headquarters are located in the Washington, D.C. metropolitan area.
Seeking new franchise units throughout the U.S.,
Asia, Canada, Middle East, Mexico and Western Europe
#71 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees