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Below is an in-depth analysis and side-by-side comparison of Coffee News vs SENIOR Magazine including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $9,250 - $10,250 | $44,200 - $56,000 |
Franchise Fee | $6,000 | $30,000 |
Royalty Fee | $25-80/wk. | - |
Advertising Fee | - | - |
Year Founded | 1988 | - |
Year Franchised | 1994 | - |
Term Of Agreement | 4 years | - |
Term Of Agreement | 4 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Previous sales experience preferred. | management, personnel development, and sales skills |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | 3 day training program at Head Office, called Coffee News College. Mentor program, Annual Regional Roundtables, Biennial International Conferences, ongoing support via internet. | Each new franchise owner is required to attend a 3 day training program at the SENIOR Magazine Support Center in Colorado Springs, CO and a minimum of 2 days in your exclusive territory. |
Support | Newsletter, Meetings, Internet, Purchasing cooperatives | - |
Marketing | Ad slicks | - |
Operations | Can be run from home office, can be owner-operated and absentee ownership of franchise is allowed. Agreements are in 4 year terms. | You service your clients and we publish your magazine. We provide you with all the tools necessary to identify potential clients and sell ads. We provide the templates, design your ads, layout the articles and magazine, provide the cover story, print your magazine, and have it mailed to your reader list. By keeping all of the design and publishing in house, we maintain the high quality standards SENIOR Magazine demands throughout all markets. |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | Yes | - |
International Expansion | Yes | - |
The name has been changed to LIVING WELL Magazine