|
Below is an in-depth analysis and side-by-side comparison of Stork News of America vs American Town Mailer including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
Investment | $11,530 - $75,700 | $23,900 - $37,200 |
Franchise Fee | $8,000 - $13,000 | $20,000 |
Royalty Fee | $800-1.2K/yr. | 0 |
Advertising Fee | - | - |
Year Founded | 1983 | 1976 |
Year Franchised | 1984 | 2000 |
Term Of Agreement | 1 year | 10 years |
Term Of Agreement | 1 year | 10 years |
Renewal Fee | - | $1K |
Business Experience Requirements |
||
Experience | ||
Financing Options |
||
In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
||
Training | Available at franchisee's location | - |
Support | Newsletter, Toll-free phone line, Internet | Newsletter, Meetings, Toll-free phone line |
Marketing | Co-op advertising | - |
Operations |
Franchise can be run from home. 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 - 2
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
Franchise can be run from home. 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
||
US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | Yes | No |
Stork News of America Inc. was founded in 1983 and began franchising in 1984. It has more than 135 locations in the United States and Canada. Stork News has an arrangement with Babies 'R' Us that places Stork News displays in all Babies 'R' Us units that are located in an area where a Stork News franchisee is present, thus offering franchisees automatic advertising. Stork News of America is based in Fayetteville, North Carolina.
NO LONGER FRANCHISING
Deborah Rowland and Dale Jarrett began American Town Mailer in 1976 to assist small to medium-sized businesses in the Phoenix area with direct mail advertising and marketing. The company began franchising in 2000. American Town Mailer franchisees meet with business owners, helping them design coupons or advertisements. Those designs are produced at American Town Mailer's corporate office, then packaged and shipped with coupons and advertisements from other businesses in the area. The package is sent to households within the franchisee's territory.