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Below is an in-depth analysis and side-by-side comparison of Why USA vs Real Living including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $17,000 - $103,400 | $3,000 - $80,000 |
Franchise Fee | N/A | $2,500 - $80,000 |
Royalty Fee | Varies | 5% |
Advertising Fee | - | - |
Year Founded | 1988 | 1976 |
Year Franchised | 1989 | 1981 |
Term Of Agreement | 3 years | 10 years |
Term Of Agreement | 3 years | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | 2 conferences per year, monthly tele-conferences | - |
Support | Meetings, Internet, Field operations/evaluations | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations |
Marketing | Co-op advertising, Ad slicks | Co-op advertising |
Operations |
5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) |
Absentee ownership of franchise is NOT allowed. |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | No | No |
Why USA was founded in 1988 and began franchising in 1989. The company utilizes a flat-fee commission system as well as its own sales program. It now has locations throughout the United States and is based in Cedar Rapids, Iowa.