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Below is an in-depth analysis and side-by-side comparison of Martinizing Dry Cleaning vs Certified Restoration DryCleaning Network including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $419,650 - $730,525 | $63,650 - $508,850 |
Franchise Fee | $69,500 | $24,600 - $64,600 |
Royalty Fee | 6% | 6%-9% |
Advertising Fee | 1% | 1% |
Year Founded | 1949 | 1992 |
Year Franchised | 1949 | 2001 |
Term Of Agreement | 20 years | 10 years |
Term Of Agreement | 20 years | 10 years |
Renewal Fee | $1K | 20% of initial franchise fee |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | Yes/No |
Start-up Costs | Yes/No | No/No |
Equipment | Yes/No | No/No |
Inventory | Yes/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | On-The-Job Training: 120 hours Classroom Training: 40 hours Additional Training: At existing franchised plant | - |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 4 Absentee ownership of franchise is allowed. (99% of current franchisees are owner/operators)
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Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | Yes | No |
Martinizing Dry Cleaning franchise is well suited for individuals who
typically want to develop multiple units. They wish to work on their
business rather than in their dry cleaning business
Territory
Single and exclusive multi-unit development areas are available to
develop upscale full-service plants, satellite stores, and route service.
Investment
The typical total investment for a Martinizing Dry Cleaning business is $385,000 of which 75% may be financed.
Advantages
You do not need to invent this solid, recession resistant business.
We’ve helped hundreds of individuals just like you achieve their dreams in
the incredibly stable dry cleaning business.
Time Frame
The typical time to open your first dry cleaning store after acceptance of your site is 3 to 6 months.
Financial Requirements
Net worth of $400,000 with liquid assets of $125,000
Franchisee’s Initial Role
Initially you will manage a few employees (typically 4-5) and focus on
providing the ultimate in quality and customer service in growing the
business.
Franchisee’s Long Term Role
Shortly after opening store one you will begin networking within the
market and initiate further growth through additional plants, satellite
stores, and route services.
More than a decade ago, CRDN created a category of service that today remains one of the most consistently growing industries that is unaffected by negative economic cycles. Textile restoration serves the large and fast-growing category of insurance claims in household disasters: contents.
Today, CRDN operates throughout the United States, Canada and the United Kingdom. We serve more than 94% of the population in the U.S. and Canada, as well as all major population centers in the U.K., and our international footprint will continue to grow. We have successfully resolved hundreds of thousands of claims with the best people, technology and processes in the business.
Insurance carriers seek out national partners that can provide one-stop solutions and that can match their own brand’s sense of scale, breadth and depth. We provide that international scope, reach and leverage while keeping our services very personalized at the local level.
Simply put, we have spent more than a decade building the brand, technology, processes, infrastructure and team that no individual operator can match. But by joining the best in the industry, the return far exceeds the investment.
As a company founded by a local operator with 20+ years of uninterrupted growth in the garment care business, CRDN proves everyday that textile restoration enables our members to:
Leverage investments in plant and equipment; Access a market niche unaffected by negative economic cycles Enjoy greater business stability.
We’ve had more successes, salvaged more textiles, processed more claims, opened more locations, trained more textile experts, and refined better processes and technology than any network or company in the business. We have already established multiple programs with the world’s largest insurance carriers, and we have defined the industry’s service level agreements with contractors and insurance companies, while the competition plays catch-up.