Nathan's Famous vs Rockin' Baja Lobster Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Nathan's Famous vs Rockin' Baja Lobster including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Nathan's Famous Franchise
Rockin' Baja Lobster Franchise
Investment $43,000 - $1,071,360$240,400 - $1,200,000
Franchise Fee $30,000$30,000
Royalty Fee 5.5%5%
Advertising Fee 2%-
Year Founded 19161992
Year Franchised 19882004
Term Of Agreement 20 years10 years
Term Of Agreement 20 years10 years
Renewal Fee 50% of franchise fee-


Business Experience Requirements
 
Nathan's Famous Franchise
Rockin' Baja Lobster Franchise
Experience
  • Industry experience
  • General business experience

  • Industry experience
  • General business experience
    		•

    Financing Options
     
    Nathan's Famous Franchise
    Rockin' Baja Lobster Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees Yes/NoNo/No
    Start-up Costs No/NoNo/No
    Equipment Yes/NoNo/No
    Inventory Yes/NoNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Nathan's Famous Franchise
    Rockin' Baja Lobster Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluationsNewsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    Marketing Co-op advertisingCo-op advertising, National media, Regional advertising
    Operations 60% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 14

    Absentee ownership of franchise is allowed. (65% of current franchisees are owner/operators)

    		 International franchisees required to buy multiple units/master licenses; 100%% of all franchisees own more than one unit

    Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators)

    Expansion Plans
     
    Nathan's Famous Franchise
    Rockin' Baja Lobster Franchise
    US Expansion --
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Nathan's Famous

    Franchising is a business concept that allows qualified investors to become part of an established, existing “system.” A good way to look at franchising is, you’re in business for yourself, but not by yourself. Strategically, this provides many benefits under a brand name that has consumer awareness and equity.
    Nathan’s has taken this basic premise and redefined it to exceed the most stringent business criteria of today’s investor.

    Nathan’s offers a wide range of restaurant designs and customized equipment, thereby offering business opportunities to qualified candidates regardless of space constraints or investment limitations.

    The estimated initial investment for a BMP Operation ranges from $43,000 to $86,300, including an initial license fee of $7,500. If you want to add an “Arthur Treacher’s” BMP Operation to your new or existing food service establishment, the additional estimated initial investment will be from $34,404 to $81,486, including an initial license fee of $7,500.

    "Top
    #78 in Gator's Top franchises
    #286 in Franchise 500 for 2020.


    About Rockin' Baja Lobster

    NOW EXPANDING THROUGHOUT THE UNITED STATES! 44 Units in Development Act Now to Reserve Prime Territories Signature "Big Baja Bucket" and famous "Golden Sombrero Bucket" Rockin' Baja has been serving its customers their famous buckets brimming with shrimp and lobster wrapped in warm tortillas since 1983. Their Puerto Nuevo style of cooking where everything is flash fried and dusted with Mexican spices has quickly became a favorite among local residents and tourists alike. Rockin' Baja Support At A Glance: * Real Estate & Site Selection Support * Construction & Design * On-Site Restaurant Opening Support * Local Store Marketing & Promotions * Training & Operations Program * Franchisee Intranet