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Updated RecentlyJo to Go vs Sweet Nel's Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Jo to Go vs Sweet Nel's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $82,500 - $786,000 | $354,000 - $539,000 |
| Franchise Fee | $25,000 | $35,000 |
| Royalty Fee | 7% | 5% |
| Advertising Fee | - | 2% |
| Year Founded | 1998 | 2015 |
| Year Franchised | 2001 | 2015 |
| Term Of Agreement | 15 years | - |
| Term Of Agreement | 15 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | No/No |
| Start-up Costs | No/Yes | No/No |
| Equipment | No/Yes | No/No |
| Inventory | No/No | No/No |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | 2 weeks of intensive training from the most basic of shop functions to the most comprehensive management techniques necessary to run the Sweet Nel's business. Training is ongoing for both you and your employees. |
| Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | A Sweet Nel's consultant will guide you through every phase of development and, eventually, to help you open your shop. After shop construction, and for the 2-weeks prior to grand opening, we will assist in setting up your Sweet Nel's Shop. Sweet Nel's franchisees are provided with a Field Service Consultant on-call to answer questions and to provide support. They will visit on a regular basis and have an in-depth meeting about how things are going and to offer suggestions and evaluations. |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | We support you with the tools you need to take advantage of promotional opportunities and create new programs on an ongoing basis. |
| Operations |
100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 7 Absentee ownership of franchise is allowed. | We do not allow multiple shop ownership at this time. |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | No |
| International Expansion | No | No |
Company Overviews
About Jo to Go
It's the People That Make the Support Superior - The people at the Jo To Go Coffee - Franchise Support Center offices are all committed to supporting and growing our franchise system. They are dedicated and willing people that were found using the same hiring system we share with our franchisee partners.Jo To Go Coffee offers robust support from a collection of bright and talented professionals across marketing & advertising, real estate, graphic design, accounting, operations, training and franchise sales. Getting answers and assistance, even from the officers of the company, is only a phone call, email or a visit away. We look forward to meeting and serving you!
About Sweet Nel's
We are developing a small, limited number of "Sweet Nel's" franchises in the Philadelphia area. Although we could open more, it is our philosophy to open fewer cafes and locate them in very high profile, magnet locations in and around Philadelphia. Franchisees are extensively screened, exhaustively trained and provided with an exceptional degree of guidance and support from the Sweet Nel's franchise organization.