Jo to Go vs TCBY Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Jo to Go vs TCBY including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Jo to Go Franchise
TCBY Franchise
Investment $82,500 - $786,000$330,000 - $435,000
Franchise Fee $25,000$35,000
Royalty Fee 7%6%
Advertising Fee -2%
Year Founded 19981981
Year Franchised 20011982
Term Of Agreement 15 years10 years
Term Of Agreement 15 years10 years
Renewal Fee --


Business Experience Requirements
 
Jo to Go Franchise
TCBY Franchise
Experience
  • General business experience

  • Industry experience
  • General business experience
  • Marketing skills
    		•

    Financing Options
     
    Jo to Go Franchise
    TCBY Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/Yes
    Start-up Costs No/YesNo/Yes
    Equipment No/YesNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Jo to Go Franchise
    TCBY Franchise
    Training --
    Support Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesNewsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
    Marketing Co-op advertising, Ad slicks, National media, Regional advertisingAd slicks, National media, Regional advertising
    Operations 100% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 7

    Absentee ownership of franchise is allowed.

    		 International franchisees required to buy multiple units/master licenses

    Absentee ownership of franchise is allowed.

    Expansion Plans
     
    Jo to Go Franchise
    TCBY Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About Jo to Go

    It's the People That Make the Support Superior - The people at the Jo To Go Coffee - Franchise Support Center offices are all committed to supporting and growing our franchise system. They are dedicated and willing people that were found using the same hiring system we share with our franchisee partners.Jo To Go Coffee offers robust support from a collection of bright and talented professionals across marketing & advertising, real estate, graphic design, accounting, operations, training and franchise sales. Getting answers and assistance, even from the officers of the company, is only a phone call, email or a visit away. We look forward to meeting and serving you!

    About TCBY

    TCBY Enterprises Inc. was founded in 1981 by Frank Hickingbotham. Hickingbotham got the idea after he tried frozen yogurt for the first time, exclaiming, 'This can't be yogurt!' The initials of that outburst became the name of the company. Now renamed to stand for 'The Country's Best Yogurt,' TCBY has locations across the United States and in more than 60 countries. In 2000 TCBY merged with Capricorn Investors, the principal shareholder of Mrs. Fields' Holdings Inc. The merger allows TCBY to partner with Mrs. Fields' Original Cookies and other members of the Mrs. Fields family, including Pretzel Time and the Great American Cookie Co. Based in Little Rock, Arkansas, TCBY offers franchise units in both traditional and nontraditional locations. It has co-branding relationships with Subway, Blimpie's and Taco Bell.
     
    TCBY is the original and most well-known frozen yogurt brand, leading the market in nutrition, taste and product quality. Serving communities nationwide for 40 years, TCBY is a successful model that has fueled the growth of a thriving industry. TCBY, which currently has over 250 franchise locations worldwide, offers an extensive product line, with most yogurt flavors in varieties that are low in fat, nonfat, or no sugar added. TCBY launched its unique frozen yogurt classification "Super FroYo" in 2011, which is still the most nutritious frozen yogurt product available in the market, as well as was the first brand to market Greek Frozen Yogurt. Also based in Broomfield, Colorado, TCBYhas been a frozen yogurt innovator from the day its first shop opened in Little Rock, Arkansas.