Jo to Go vs sweetFrog Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Jo to Go vs sweetFrog including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Jo to Go Franchise
sweetFrog Franchise
Investment $82,500 - $786,000$95,600 - $477,500
Franchise Fee $25,000$15,000 - $30,000
Royalty Fee 7%5%
Advertising Fee -1.5%
Year Founded 19982009
Year Franchised 20012012
Term Of Agreement 15 years10 years
Term Of Agreement 15 years10 years
Renewal Fee --


Business Experience Requirements
 
Jo to Go Franchise
sweetFrog Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Jo to Go Franchise
    sweetFrog Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/Yes
    Start-up Costs No/Yes-/Yes
    Equipment No/Yes-/Yes
    Inventory No/No-/Yes
    Receivables No/No-/Yes
    Payroll No/No-/Yes

    Training & Support
     
    Jo to Go Franchise
    sweetFrog Franchise
    Training - On-The-Job Training: 24 hours Classroom Training: 24 hours Additional Training: As needed
    Support Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesPurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, National media, Regional advertisingCo-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations 100% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 7

    Absentee ownership of franchise is allowed.

    50% of all franchisees own more than one unit.

    Number of employees needed to run franchised unit: 2 - 4.

    Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators).


    Expansion Plans
     
    Jo to Go Franchise
    sweetFrog Franchise
    US Expansion YesNo
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About Jo to Go

    It's the People That Make the Support Superior - The people at the Jo To Go Coffee - Franchise Support Center offices are all committed to supporting and growing our franchise system. They are dedicated and willing people that were found using the same hiring system we share with our franchisee partners.Jo To Go Coffee offers robust support from a collection of bright and talented professionals across marketing & advertising, real estate, graphic design, accounting, operations, training and franchise sales. Getting answers and assistance, even from the officers of the company, is only a phone call, email or a visit away. We look forward to meeting and serving you!

    About sweetFrog

    Shortly after moving to Richmond, Virginia, in 2009, Derek Cha brought the West-Coast frozen yogurt trend to his new home by opening the first sweetFrog store. In addition to a variety of frozen yogurt flavors and toppings, sweetFrog locations offer waffle cones and bowls, Belgian waffles, banana splits and parfaits.

    The total investment necessary to begin operation of a sweetFrog Shop is $231,500 - $477,500 for a Shop in Traditional Venue, $95,600 - $304,000 for a Kiosk Shop or Standard Floor Plan Shop in Non-Traditional Venue and $122,400 - $219,300 for a Truck.

    #23 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees

    Seeking new franchise units throughout the U.S., Africa, Asia, Australia/New Zealand, Canada, Central America, Eastern Europe, Middle East, Mexico, Philippines, South America and Western Europe    
    Veteran Incentives  25% off franchise fee (50% off in May and November)