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Below is an in-depth analysis and side-by-side comparison of Woody's Chicago Style vs Playday Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $58,600 - $394,000 | $346,000 - $490,000 |
Franchise Fee | N/A | $39,500 |
Royalty Fee | 6% | 6% |
Advertising Fee | - | 1% |
Year Founded | 1990 | - |
Year Franchised | 1991 | - |
Term Of Agreement | 5 years | 10 years |
Term Of Agreement | 5 years | 10 years |
Renewal Fee | $2K | - |
Business Experience Requirements |
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Experience | �Previous Franchise/Restaurant/Childcare management experience a plus; �Adequate Capitalization with a minimum liquidity of $100,000 plus the ability for financing; �Minimum net worth of $250,000; �Ability to develop at least one Playday Caf� location, preferably more; �Operator is an equity partner; �Operator resides in desired market; �A clear understanding of real estate development experience helpful; �Desire and dedication to provide children with a safe and cheerful location to play in; �A passion for and dedication to excellence in operations; �The ability to create & manage an organization that effectively recruits, trains, retains, and motivates people; �Understanding of local culture and strong ties to the community; �Skills to effectively create and manage an organization. | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | - |
Marketing | - | - |
Operations |
6% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 - 3
Absentee ownership of franchise is NOT allowed. (95% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
Woody's has many types of operation: Class A Franchise *Propane or electric format *Highly mobile *Operates without on-site utilities *Moderate to high volume *Trailer included Class B Franchise *High volume capacity *Greater presence *Propane or electric format *Limited Mobility *Trailer included Class C Franchise *Limited mobile format *220V, 40 amp power requirement *Fully self-contained *Established product line *Fully automatic equipment Class D Franchise: In-Line Store. Class D Twin Carts. Class D Kiosk. Class D Stand Alone. Class E Franchise: *Class A cart package included *Operates without on-site utilities *High volume capabilities *Additional specialized training included *Cart transport trailer included *Additional optional equipment available. Class K Kiosk Franchise was developed to accommodate the ever evolving mobile food service industry. This program enables a Franchisee to be open year round during some of the most extreme weather. This fully enclosed, self-contained kiosk unit is still considered a mobile unit, but is adaptable to municipalities that are looking for more of a permanent structure and less mobile. It can be customized to fit many code directed specifications of various deemed health departments or local code enforcement agencies. The kiosk allows vendors to offer a broader menu, and can accommodate more storage and cooking space than the traditional class A, B and C franchises, which in turn allows access to locations where foot traffic is more prevalent.
Playday cafe is a multi service indoor child play center and cafe open 7 days a week. This play center features an open indoor playground designed for children aged 10 and under with a separate play areas for infants and toddlers. The center offers large rooms for birthday parties and other private celebrations complete with catering and gift registry from a wide selection of toys and gift items located in the Toy Boutique Shop located within the center. The cafe features healthy meals and snacks as well as specialty coffees and drinks. The cafe lounge provides a comfortable place for the adults to relax while being able to view their children playing in the open indoor play area through glass windows.