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Below is an in-depth analysis and side-by-side comparison of Hilton Hotels & Resorts vs Super 8 including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $30,581,105 - $128,987,095 | $233,200 - $4,834,492 |
Franchise Fee | $75,000 | $25,000 - $28,000 |
Royalty Fee | 5% | 5.5% |
Advertising Fee | 4% | 3% |
Year Founded | 1919 | 1974 |
Year Franchised | 1965 | 1976 |
Term Of Agreement | 10 years | 20 years |
Term Of Agreement | 10 years | 20 years |
Renewal Fee | Same as initial fee | - |
Business Experience Requirements |
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Experience | Developer, owner, or real estate group with hospitality experience, credit and financial approval, and acceptable background check. | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | Yes/No |
Start-up Costs | No/Yes | Yes/No |
Equipment | No/Yes | No/Yes |
Inventory | No/Yes | Yes/Yes |
Receivables | No/Yes | No/No |
Payroll | No/Yes | No/No |
Training & Support |
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Training | On-The-Job Training Classroom Training | A comprehensive suite of learning opportunities designed to help you run your business. Our hands-on curriculum includes: General Manager Orientation: Our GM orientation (Strategic Training for Exceptional Performance - S.T.E.P.) is a 5 day program which focuses on the brand tools and resources designed to optimize your business’s performance. We provide year round training to all owners and will tailor your training for your needs. On-The-Job Training: 3-4 days Classroom Training: 4 days Additional Training: Regional workshops; customized property training |
Support | Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform |
Marketing | Ad Templates National Media SEO Loyalty program/app | Co-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
Number of employees needed to run franchised unit: 150 Absentee ownership of franchise is allowed. |
International franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
Hilton is part of the portfolio of brands at Hilton Worldwide,
which has hotels in more than 90 countries. Other Hilton Worldwide
brands include Waldorf Astoria Hotels & Resorts, Conrad Hotels &
Resorts, DoubleTree by Hilton, Embassy Suites by Hilton, Hampton by
Hilton, Hilton Garden Inn, Homewood Suites by Hilton, Home2 Suites by
Hilton, Curio - A Collection by Hilton, Canopy by Hilton and Hilton
Grand Vacations.
Super 8's name is derived from its unique room rate- - $8.88 every night- - when the principal area opened in 1974 in Aberdeen, South Dakota.