It's A Grind Coffee House vs Sertinos Coffee Shops Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of It's A Grind Coffee House vs Sertinos Coffee Shops including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
It's A Grind Coffee House Franchise
Sertinos Coffee Shops Franchise
Investment $173,150 - $473,000$208,950 - $288,625
Franchise Fee $15,000 - $25,000$35,000
Royalty Fee 6%6%
Advertising Fee 2%1%
Year Founded 1995-
Year Franchised 2000-
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $2.5K-


Business Experience Requirements
 
It's A Grind Coffee House Franchise
Sertinos Coffee Shops Franchise
Experience
  • General business experience
  • Strong people skills
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    Financing Options
     
    It's A Grind Coffee House Franchise
    Sertinos Coffee Shops Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    It's A Grind Coffee House Franchise
    Sertinos Coffee Shops Franchise
    Training Additional training as neededOur comprehensive training programs consist of two main parts: an up to five-day classroom-style program and an up to 14-day session of in-store training. For the classroom training, you get to come out to our corporate offices. Here, you will focus on learning management and operational skills. We will give you a review of all the information in the Sertinos Operations Manual. You can later use this manual as a reference guide for your daily store operations, as a problem-solving tool and as an aid for training staff. This training is not only crucial; it is exciting. You'll learn the Ins-and-Outs of: * Hiring and Training * Shop Operations * Personel Management * Customer Service * Advertising * Accounting * Budget Procedures * Security * Beverage Recipes * Marketing * Purchasing * Inventory Control * Equipment Usage * Maintenance * Retail sales of whole bean and home brewing accessories Then it's on to training your staff. Your employees are critical in maintaining high customer satisfaction. Once you have been trained in the Sertinos operating system, it will be easier to influence and guide others with your knowledge and enthusiasm. In-store training prior to your store opening, will not only help your opening day go smoothly, but will also serve as a means of increasing your store's long-term performance. We will spend much of our time teaching you how to make our various menu items-getting you to where it seems you've been doing it for 20 years.
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
    Marketing Co-op advertising, Ad slicks, Regional advertising-
    Operations 40% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 12 - 15

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

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    Expansion Plans
     
    It's A Grind Coffee House Franchise
    Sertinos Coffee Shops Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About It's A Grind Coffee House

    Husband-and-wife team Marty Cox and Louise Montgomery opened the first It's A Grind coffee shop in Long Beach, California, in 1995. Locations feature a blues and jazz theme, and wingback chairs that allow customers to relax while enjoying whole bean coffees, espresso drinks, teas, pastries, muffins and bagels.
    It’s A Grind is a specialty coffee house concept established in 1994 to provide high quality gourmet coffee, espresso beverages, better for you healthy cold drinks, range of home baked foods in a comfortable, community-focused neighborhood environment.
    Our coffee houses are independent, well connected and free spirited.
    Our range of coffee credible merchandise and quirky trinkets and treasures creates an It’s A Grind coffee house experience that promotes a free spirited attitude.

    About Sertinos Coffee Shops

    Sertinos Coffee Shops are specialty coffee stores presently located in the Western States and Texas with expansion plans throughout the United States. These shops feature premium and organic espresso, brewed coffees, a wide selection of imported loose-leaf teas, and iced drinks such as frappes, iced mochas, espresso milkshakes , Italian sodas, Pastry items such as scones, bagels and muffins.Sertinos Coffee Shops offer whole bean coffee and loose leaf teas, brewing equipment, decorative mugs, travel cups and home brewing accessories.Sertinos Coffee Shops are designed for a warm and relaxed environment catering to the specialty coffee and tea customer. Our stores are positioned to take advantage of the steady growth trend in specialty coffee and tea sales. We are a part of an established hospitality business of quick service restaurants - All American Specialty Restaurants - that started out offering healthy frozen yogurt treats. We've evolved to include ice cream, sandwiches, specialty coffees and more-never forgetting our roots, while staying on top of trends. We are all about hospitality, quality and variety. We have made significant investments in the development of our broad menus and the high quality of our products. We take pride in our ability to serve and please our patrons. Our many years of experience give us the knowledge needed to be able to provide the best quality offerings. We want to impart that knowledge on to you.