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Below is an in-depth analysis and side-by-side comparison of Fox's Pizza Den vs Russo's New York Pizzeria including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $101,800 - $236,250 | $400,000 - $1,500,000 |
Franchise Fee | $15,000 | $49,500 |
Royalty Fee | $400/mo. | 7% |
Advertising Fee | - | 2% |
Year Founded | 1971 | 1978 |
Year Franchised | 1974 | 1998 |
Term Of Agreement | 5 years | 10 years +5 |
Term Of Agreement | 5 years | 10 years +5 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | No Restaurant experience necessary but helpful Minimum financials are $175K to $400K in investment capital and a $600K to $1.0MM net worth. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | On-The-Job Training: 140 hours | Corporate Store, Houston, TX . 8 Week GM & Key Supervisor Training and Certification. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Central Data Processing: At Additional Cost
Field Operation Evaluation: At Additional Cost Field Training: At Additional Cost Initial Store Opening Inventory Control Regional or National Meetings 800 Telephone Hotline |
Marketing | Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Loyalty program/app | - |
Operations |
5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership allowed. (100% of current franchisees are owner/operators)
| Average Number of Employees: 10 Full-time, 6 Part-time Passive Ownership: Allowed, But Discouraged |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | Yes |
Jim Fox started working with pizza when he was 12, hanging around a local pizza shop filling soda machines and folding pizza boxes. In 1971, at age 24, he started Fox's Pizza Den in Pitcairn, Pennsylvania. With $500, a rented storeroom and a few pieces of used equipment (rescued from a snow-covered Pittsburgh scrap yard), he began to build his empire. In 1973, Fox's Pizza Den started offering home delivery. Since 1974, the company has grown to over 150 franchises. Fox's Pizza is a family-owned and -operated company that offers toppings such as pepperoni, sweet peppers, hot banana peppers, beef, bacon, anchovies, black olives, pineapple and more. Fox's also offers stromboli, gourmet pizzas, hoagies and wedgies (a sandwich served on pizza crust). Jim Fox assisted with Carnegie Mellon University's robotic team in developing the country's first pizza-making robot to help the physically disabled own and operate their own shops.
Russo's Restaurants is a national and international franchisor of the fast casual and casual dining brands Russo's New York Pizzeria and Russo's Coal-Fired Italian Kitchen. Based in Houston, Russo's Restaurants are composed of a mix of corporate and franchised locations across Texas, Oklahoma, Arkansas, Tennessee, Florida and Hawaii. Russo's has entered international markets as well, with locations in Dubai, Abu Dhabi and Sharjah in the United Arab Emirates. There are an additional 20-plus units in development both in the United States and internationally. Chef Anthony Russo has created his concepts from years of applying his unique, family recipes featuring New York-style pizza along with a broad variety of handcrafted pasta creations, calzones, salads, sandwiches, soups and desserts, reflecting his commitment to his New York roots where food and family come first.