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Updated RecentlyBruster's Real Ice Cream vs Cool Factory Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Bruster's Real Ice Cream vs Cool Factory including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $229,200 - $1,315,000 | $142,300 - $387,200 |
| Franchise Fee | $35,000 | N/A |
| Royalty Fee | 5% | - |
| Advertising Fee | 3% | - |
| Year Founded | 1989 | - |
| Year Franchised | 1993 | - |
| Term Of Agreement | 10 years | 10 years |
| Term Of Agreement | 10 years | 10 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 68 hours Classroom Training: 12 hours | 3 days at Cool Factory training center |
| Support | *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Franchisees are continuously supported by the efforts of the entire Cool Factory management team. The Cool Factory (featuring Dreyer's/Edy's Grand Ice cream) franchising opportunity provides franchisees with a solid operational structure and franchising to build a successful business upon. Additionally, the demand for superior treats is ever increasing. |
| Marketing | Complete assortment of templates and plans annually along
with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | One of the keys to your success is effective marketing and advertising. You will be given proven marketing campaigns that have successfully attracted new customers. We may offer you additional public relations ideas and work with you on planning your Grand Opening. |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30 | Cool Factory Parlor features a standard menu of superior ice cream and coffee. Cool Factory has more than 55 flavors of ice cream, various different tastes of coffee and yogurt, and we are continually looking to expand our flavor selection with new ice blended drinks and inventive taste offerings with our ice cream, yogurt and coffee licensor/vendor. The customers can special order a combination of ice cream and coffee, which are individually prepared to order in the Parlor. We may also authorize or require that special drinks, pastries and other food and beverage items be added to Parlor menus. |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | Yes |
Company Overviews
About Bruster's Real Ice Cream
Consistently ranked among the nation's top Franchises by Entrepreneur Magazine, Bruster's Real Ice Cream is one of the fastest growing ice cream franchises.
Bruster's Real Ice Cream started as a family-owned ice cream shop in 1989 when founder Bruce Reed opened his first store in Bridgewater, PA. Bruce grew up in the food service business working at his family's diner just blocks away from where he opened the first Bruster's ice cream store. Today, Bruster's has more than 230 stores in the eastern United States from New Hampshire to Florida, with a majority of them being locally owned and operated. Bruster's Real Ice Cream has been consistently ranked by Entrepreneur magazine as one of the nation's leading franchise companies.
Bruster's philosophy is very simple. We believe that ice cream is one of life's great, simple pleasures that can be shared with family and friends of all ages. Bruster's Real Ice Cream store owners and managers share in that philosophy and our commitment to providing only the highest quality products and service to our customers. They are highly skilled experts in making only the freshest ice cream with the finest ingredients. Our owners and managers continue to rotate flavors to keep their product offering new and exciting every time a customer visits the store.
Seeking new franchise units throughout the U.S., Asia, Canada, Central America, Middle East, Mexico, Philippines and South America
#54 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees
Veteran Incentives 50% off franchise fee
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About Cool Factory
Cool Factory understands that our Customers' desires vary. Therefore, we develop differentiated brands, products and services to best meet our Customers' needs. "We use our brands and strategies as the filters for all business decisions.? Our Associates and partners are empowered, trusted and valued. Grounded in our strategy, we are proud ambassadors of our brands. We profitably provide quality products in appealing and accessible retail environments that align with the various needs of our targeted consumer segments. We are a responsible, respectful employer and corporate citizen, who earn the loyalty and advocacy of each Customer we serve. As a corporation that integrates aspiring staffs, Cool Factory places a priority in maximizing dreams of many individuals and fulfilling basic human cravings while abiding judicial orders and preserving cultural aspects of our neighborhood. We shall stand firm on our values that include fundamental ethics required for all being s such as honesty, healthy entrepreneurship, interactive efforts, pride in quality work and respect of social order. We, the owner, staff and partners of Cool Factory pledge our commitment in serving our customers, local and further global communities. Cool Factory cooperates with affiliated companies. The concept of Cool Factory is a remarkable franchising business opportunity built upon a high-quality product coupled with exceptional customer relations. This combination results in continuous repeat business. Cool Factory offers its customers the freshest, creamiest taste in great line of ice creams and coffees. All the franchisees are fully responsible for their own parlors.