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Below is an in-depth analysis and side-by-side comparison of Bruster's Real Ice Cream vs Farr's Fresh including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $229,200 - $1,315,000 | $285,000 - And Up |
Franchise Fee | $35,000 | $20,000 - $30,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | 3% | 2% |
Year Founded | 1989 | - |
Year Franchised | 1993 | - |
Term Of Agreement | 10 years | 10 years+10 |
Term Of Agreement | 10 years | 10 years+10 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY | At FARR'S FRESH, we recruit well-capitalized franchisees who desire to develop a multi-unit company; it helps to have some restaurant experience (not a requirement). Successful franchisees usually are outgoing, hard working, self motivated, professional, and enjoy working with the public. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 68 hours Classroom Training: 12 hours | - |
Support | *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | You will receive the start-up kit and Operations Manual that will help start-up operations. Our BLOG, web site, and e-mail will deliver information, keeping you informed on the industry and with FARR'S FRESH. We hold an annual convention where we discuss upcoming trends and the direction of the industry. |
Marketing | Complete assortment of templates and plans annually along
with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30 | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
Consistently ranked among the nation's top Franchises by Entrepreneur Magazine, Bruster's Real Ice Cream is one of the fastest growing ice cream franchises.
Bruster's Real Ice Cream started as a family-owned ice cream shop in 1989 when founder Bruce Reed opened his first store in Bridgewater, PA. Bruce grew up in the food service business working at his family's diner just blocks away from where he opened the first Bruster's ice cream store. Today, Bruster's has more than 230 stores in the eastern United States from New Hampshire to Florida, with a majority of them being locally owned and operated. Bruster's Real Ice Cream has been consistently ranked by Entrepreneur magazine as one of the nation's leading franchise companies.
Bruster's philosophy is very simple. We believe that ice cream is one of life's great, simple pleasures that can be shared with family and friends of all ages. Bruster's Real Ice Cream store owners and managers share in that philosophy and our commitment to providing only the highest quality products and service to our customers. They are highly skilled experts in making only the freshest ice cream with the finest ingredients. Our owners and managers continue to rotate flavors to keep their product offering new and exciting every time a customer visits the store.
So you're ready to start your own business, become your own boss, control your own destiny. Congratulations-you've made the right choice. Now, you've got a few other choices to make-like whom to work with to help you achieve your dreams. What makes Farr's the best choice for your investment? We have the best marketing plan, the highest quality products direct from the manufacturer, with one of the strongest support system in the franchising industry and one of the most-respected names in ice cream. Coupled with your skills and the unique opportunity to offer customers all three varieties of frozen desserts (we are the only franchisor that we know of that is presently offering all three), we give you the potential for a strong ROI. Why not have your business be a bright, friendly, inviting environment for customers to enjoy-one that gives you the fun of providing customers with something everyone likes-delicious desserts and treats. It's easy to see why we are the fastest growing franchise concept in our industry. After all, we're a FARR BETTER CHOICE! Here's the scoop-work with a company that has been the leader in its industry for more than 90 years, a company with the experience, expertise and most importantly the concept and product that will allow you to reach your dreams and earn your just desserts. And it starts with that-dessert! Just like the choices our customers make at every Farr's Fresh Ice Cream and Frozen Yogurt Cafe, there are lots of reasons why you should choose to become part of our franchise family.