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Below is an in-depth analysis and side-by-side comparison of Maui Wowi Hawaiian Coffees & Smoothies vs San Gelato Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $31,100 - $394,000 | $500,000 - $1,400,000 |
Franchise Fee | $25,000 - $65,000 | $25,000 |
Royalty Fee | 0 | - |
Advertising Fee | - | - |
Year Founded | 1983 | - |
Year Franchised | 1997 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | Full & continuous support | - San Gelato has developed a set of extensive training courses that 15 days taught at out corporate headquarters, as well as in-store training to make sure Franchisees hit the ground running. Post the initial training program, San Gelato also provides 5 days of onsite training during your soft opening and a system of continuous business development training, utilizing Webinars, Web-based distance learning courses covering sales, operations, and marketing training programs. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - We offer a corporate team of specialists that are dedicated to continuously evolving the business model and providing support in product preparation, marketing, sales, advertising and operations to help ensure you stay on track and reach your development goals. |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - Ongoing promotional marketing support, with tried and true strategies to effectively target your specific consumer for both the Caf�. Everything from networking coupons to community outreach programs; we have the marketing/sales materials to help drive and push sales and create ever increasing brand recognition. |
Operations |
65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 3
Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Crisp organic product smoothies were a for all intents and purposes obscure item in 1983, when Jeff and Jill Summerhays started offering them low maintenance at occasions. Maui Wowi Hawaiian was worked to give their 'ohana (family) a solid other option to the sugar and fat loaded sustenances that appeared to be all over the place! Similarly as energetic, the Summerhayses needed to make a plan of action that was fun, adaptable, and portable so they could offer their everything characteristic, crisp organic product smoothies anyplace they had a craving for voyaging.
Australia's Gold Coast appeared like the ideal place to hang and put their idea under a magnifying glass so they stuffed it up, and made a beeline for the Land Down Under. It was not much sooner than the Aussies figured out how to hunger for these ono'licious mixes.