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Below is an in-depth analysis and side-by-side comparison of Cruise Holidays vs OASIS Travel Network including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $9,500 - $72,800 | N/A |
Franchise Fee | $9,500 - $30,000 | N/A |
Royalty Fee | up to 3% | - |
Advertising Fee | - | - |
Year Founded | 1984 | 1987 |
Year Franchised | 1984 | 2009 |
Term Of Agreement | 5 years | - |
Term Of Agreement | 5 years | - |
Renewal Fee | none | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | - |
Support | E-Newsletter, Annual Convention, initial and ongoing training opportunities, Toll-free phone line and e-mail support, Field operations/evaluations, Purchasing cooperatives | - |
Marketing | Co-op advertising, Ad slicks, National online marketing, Direct on Demand marketing, "On Your Behalf" marketing | Custom Website and Design An OASIS elite "Mobile Responsive" web site can be included in your OASIS Elite or Platinum monthly membership plan fee. If you are a new member or existing member looking to upgrade to our Elite or Platinum membership plan, you only need to pay a one time set up fee. If you're an existing Elite or Platinum member and already have an ADVAIA web site and want to upgrade to one of our NEW responsive templates, the cost is a one-time upgrade fee of $99. There are four templates to choose from... Email Marketing On average 68% of clients leave and do not book with you again because of lack of attention. You will have access to the industry's most sophisticated technology tools tailored to your clients' profiles and preferences. An email offering information and exclusive pricing to your clients will be sent once a week. The email will contain only your branding and contact information. Email greeting cards can be sent to your clients automatically for birthdays, passport expiration reminders, bon voyage, and welcome home. Holiday greetings and many more can be set up as well. Direct Mail Marketing The Travel Magazine -" High quality, four-color, 56-page publications highlight popular vacation destinations Cruise Issue of the Travel Magazine ‐ High quality, four-color, 36-page publications highlight popular cruise vacations and are sent twice a year. Travel Redefined -" High quality, four-color, 36- to 52-page publications highlight deluxe, luxury and ultra-luxury vacations free with onboard credit and upgrades. 5-6 FREE direct mail pieces that you can add to your marketing mix. Tech Marketing Tools Axus Pocket Travel Consultant App -" Free smart phone app that allows your clients to carry all of the destination information they need while traveling, right in their pocket! CruiseFinder -" A full spectrum of products including pricing and itinerary information for almost every sailing of preferred cruise partners is included. Pricing is updated daily. Special focus is given to sailings with exclusive amenities and private collection sailings. Client Reach -" Our proprietary ClientReach program is about client engagement after the booking. Research shows that fewer clients cancel if they are engaged after booking and during the time before departure. Our system automatically reminds clients for you about travel protection, pre/post hotels, shore excursions and more. Cruise Track -" Technology that allows you to "watch" a cruise itinerary with email notification to you of itinerary, pricing and promotional changes the minute it happens! Vacation Offer ID -" The Vacation Offer ID system integrates online and offline marketing. In all direct mail marketing pieces, clients are directed to member websites to "Click for More". |
Operations |
Number of employees needed to run franchised unit: 1 for home-based; 2 for storefront
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Founded in 1984, Cruise Holidays is North America's largest cruise-specialty retail franchise, with more than 200 locations in the United States and Canada. As our name suggests, our retail travel stores as well as our home-based franchise owners specialize in cruise travel, providing unparalleled expertise in matching clients with the cruise ships and destinations that are right for them.Cruise Holidays' parent company, Travel Leaders Group, is a travel agency powerhouse with approximately 1,300 franchised and wholly-owned agencies under a variety of brand names. Cruise Holidays is based in Minneapolis, MN, with a Canadian head office in London, ON. Because of the size of the Cruise Holidays network, the proven expertise of its owners and agents and the unparalleled strength of its industry connections, Cruise Holidays is considered by many of the world's best cruise lines and travel suppliers to be a distribution system of choice. As a result, Cruise Holidays can offer its clients an amazing array of cruise vacations at highly competitive prices. And since Cruise Holidays agents can arrange travel on any cruise line in the world, the list of destinations seems endless. Cruise Holidays is also a distinguished provider of land-based vacations.