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Below is an in-depth analysis and side-by-side comparison of Desert Moon-Fresh Mexican Grille vs Great Wraps including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $264,500 - $454,000 | $159,500 - $485,500 |
Franchise Fee | $25,000 | $22,500 |
Royalty Fee | 5% | 5.5% |
Advertising Fee | - | - |
Year Founded | 1992 | 1974 |
Year Franchised | 1999 | 1983 |
Term Of Agreement | 15 years | 15 years |
Term Of Agreement | 15 years | 15 years |
Renewal Fee | - | $5000 |
Business Experience Requirements |
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Experience | All you need is a willingness to follow our proven systems, good communication skills, and a passion for excellence - we'll teach you the rest. Existing liquid assets (CASH) of at least $100,000 and a net worth of $250,000. With that, you are then well-positioned to approach the Lender for the rest. |
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Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/Yes |
Start-up Costs | Yes/No | No/Yes |
Equipment | Yes/No | No/Yes |
Inventory | No/No | No/Yes |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | Our two-week Training Program is extremely thorough and easy to follow. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | Once you're open for business, we're sure that you'll find the Great Wraps a simple business to operate and our supports systems incredibly effective. |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
66% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | No | No |
During a visit to Arizona, founder Kevin Rink fell in love with the area's Southwestern cuisine and decided to bring it back with him to New York. The company opened its first cafe in the Jefferson Valley Mall in Yorktown Heights, New York. The restaurants serve traditional as well as nontraditional Mexican fare at establishments throughout the East Coast.
Great Wraps served its first hot wrapped sandwich in 1974, providing customers with a quick alternative to hamburgers. Today the company offers a menu that includes tortilla and pita wraps, cheesesteaks and smoothies.