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Below is an in-depth analysis and side-by-side comparison of Desert Moon-Fresh Mexican Grille vs Boloco Inspired Burritos including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $264,500 - $454,000 | $190,000 - $400,000 |
Franchise Fee | $25,000 | $25,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | - | - |
Year Founded | 1992 | 1997 |
Year Franchised | 1999 | 2004 |
Term Of Agreement | 15 years | 10 years |
Term Of Agreement | 15 years | 10 years |
Renewal Fee | - | $10000 |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | Yes/No | No/No |
Equipment | Yes/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | - |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
66% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | No | No |
During a visit to Arizona, founder Kevin Rink fell in love with the area's Southwestern cuisine and decided to bring it back with him to New York. The company opened its first cafe in the Jefferson Valley Mall in Yorktown Heights, New York. The restaurants serve traditional as well as nontraditional Mexican fare at establishments throughout the East Coast.
boloco believes that even a burrito aspires. The Boston-based family of 22 restaurants and over 400 team members since 1997 serves globally inspired burritos, bowls, smoothies and shakes in locations throughout the Eastern United States. boloco’s unique purpose is to use a simple burrito to transform the lives and futures of people working in food service, for which it won the New England Ernst & Young Entrepreneur of the Year Award in 2012. In addition, boloco is 2-Star Certified by the Green Restaurant Association and continually takes important baby steps to improve its environ-mentality.