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Below is an in-depth analysis and side-by-side comparison of Winger's Grill & Bar vs Growler USA including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $150,000 - $550,000 | $396,363 - $591,310 |
Franchise Fee | $35,000 | $35,000 |
Royalty Fee | 4% | 6% |
Advertising Fee | - | 3% |
Year Founded | 1993 | 2013 |
Year Franchised | 1997 | 2014 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | 10% of current franchise fee | 396,363 - $591,310 |
Business Experience Requirements |
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Experience | Customer Focused Goal Oriented Self-Confident Willing to Be a Part of a Growing Franchise Chain! | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/Yes |
Start-up Costs | No/No | -/Yes |
Equipment | No/No | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | At Winger's�, we believe nothing guarantees success more than thorough training including the following elements: CASH REGISTER TRANSACTIONS END-OF-SHIFT REPORTING RECIPE PROCEDURE FOOD SANITATION PRINCIPLES BASIC SANITATION PRINCIPLES SUPPLY ORDERING MANAGEMENT REPORTING PROCEDURES MARKETING/LOCAL PROMOTIONS CASH CONTROL PROCEDURES CUSTOMER RELATIONS COOKING PROCEDURES BASIC SAFETY PROCEDURES PRODUCT ORDERING ROTATION PROCEDURES FINANCE OUR GOAL IS TO CREATE A COMFORTABLE AND CAPABLE OWNER/OPERATOR BY THE END OF THE TRAINING | On-The-Job Training: 160 hours Classroom Training: 40 hours |
Support | Our team supports franchisees during the initial phases of business, such as site selection, construction, marketing, finance and training. We provide continuous services in areas such as � Proven Success � Easily expandable to multiple locations � Assistance with site selection and lease negotiation � Assistance with advertising and promotion � Assistance with store decor including: full sign package, equipment package and complete menu package. � Use of proprietary recipes and goods � Low start up costs, great conversion opportunities | Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
40% of all franchisees own more than one unit Number of employees needed to run franchised unit: 35 Absentee ownership of franchise is allowed. (30% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Eric Slaymaker founded the first Winger's Diner in 1993 out of a 1940s Pullman train car in Salt Lake City. Featuring Buffalo-style chicken wings, the restaurant was popular with many, including NBA basketball players who were in town to play the Utah Jazz. The Winger's concept is now franchised across the United States through Winger's Franchising Inc.
Parent company The Slaymaker Group, founded by Slaymaker, has more than 20 years of management experience and operates Tony Roma's and T.G.I. Friday's restaurants in addition to Winger's.
Craft beer is America's quickest developing industry. Growler USA's honor winning idea gives quality, select food and the best nearby and provincial art brews and hand-created refreshments in an agreeable, upscale neighborhood environment.
Enlivened by America's quickest developing industry, craft beer, Growler USA presents another establishment idea: The Microbrew Pub. 19 years of twofold digit development give create brew 22% of the $105.9 Billion US lager showcase. Investigators gauge the business' 5-year CAGR at 19%, and trust development can proceed for an additional 20 years.
In a March, 2016, article titled Franchise the Unexpected: 4 Franchisors Thinking Ahead, Growler USA was named by Entrepreneur as one of its four "most intriguing newcomers" in diversifying, to a limited extent since Growler USA is the main establishment idea 100% focused on the American specialty lager development. The specialty lager industry is fun, imaginative, and brimming with great individuals. What's more, regardless of the possibility that you've never worked in an eatery, Growler USA has a place in it for you.