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Below is an in-depth analysis and side-by-side comparison of Paciugo Italian Gelato vs Baskin-Robbins including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $248,200 - $489,250 | $123,952 - $558,830 |
Franchise Fee | $20,000 - $30,000 | $12,500 - $25,000 |
Royalty Fee | 4.5% | 5.9% |
Advertising Fee | 2.5% + 2% | 5% |
Year Founded | 2000 | 1945 |
Year Franchised | 2004 | 1948 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $15K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/Yes |
Start-up Costs | No/No | No/Yes |
Equipment | No/No | No/Yes |
Inventory | No/No | No/Yes |
Receivables | No/No | No/Yes |
Payroll | No/No | No/Yes |
Training & Support |
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Training | DVD | On-The-Job Training: 2.5 weeks Classroom Training: 2.5 weeks |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform |
Marketing | - | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
12% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 - 5
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Absentee ownership of franchise is NOT allowed. |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | No | Yes |
Ciao a tutti! We welcome you to explore this opportunity we offer to join the Paciugo family! Franchisees share our vision of introducing authentic Italian gelato throughout the United States, and we believe Paciugo franchise ownership is an attractive business opportunity. Franchises are available with Paciugo throughout the United States. A Proven Product Our history offers a glimpse into the possibilities at Paciugo, beginning in 2000 when the first Paciugo gelateria opened at West Lovers Lane in Dallas, Texas. Paciugo quickly developed a loyal following, and by 2004 had a local presence with eight stores and kiosks operating in the Dallas Metroplex. Paciugo's success is grounded in our commitment to the authentic Italian gelato tradition. We do not sacrifice our product for cheaper or faster alternatives, and our customers recognize this. That is why our customer survey results in 2005 rated Paciugo gelato higher than premium ice cream food service concepts in the categories of better health, lower fat, superior taste, and higher quality. Purchasing Power We have direct access to the best Italian suppliers for the highest quality and most cost effective ingredients and machinery. A Good BrandPaciugo is a trusted brand because we stand firm behind our motto, Ante Lucrum Nomen "Reputation before Profit." Most of our early franchisees are long-time Paciugo customers or had been Paciugo employees. As our franchisee, you can rest assured that you are representing a first-class and honest brand.
As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting, mixing fruit and candies into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born. Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is a subsidiary of Allied Domecq, parent company of Dunkin' Donuts and Togo's. Franchisees may operate combination stores, co-branding Baskin-Robbins with either Dunkin' Donuts or Togo's.