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Updated RecentlyExpress Mart vs Family Fare Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Express Mart vs Family Fare including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $86,200 - $361,000 | $31,800 - $201,700 |
| Franchise Fee | $15,000 | $19,900 |
| Royalty Fee | 4% | - |
| Advertising Fee | - | - |
| Year Founded | 1975 | 1936 |
| Year Franchised | 1990 | 2013 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | Available at headquarters | - |
| Support | Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
| Operations |
Absentee ownership of franchise is allowed. (33% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Express Mart
Express Mart, founded in 1975 by Frank Borer, has locations in strip malls and gas stations across the northeastern United States. The company is involved in co-branding partnerships with McDonald's, Wendy's, Domino's Pizza, Subway and Dunkin' Donuts, as well as local partnerships with Jreck Subs and Mark's Pizza.
About Family Fare
Family Fare is the leading convenience store franchise-retailer in North Carolina. We rely on the
entrepreneurship and energy of our Franchisees to operate Family Fare
stores. As a 100% Franchised organization, the assistance and support we
provide is completely dedicated to making our franchisees a success.
You will not compete for CORPORATE-FRANCHISOR SUPPORT with a
company-operated network of stores. Our support will help you be in
business for yourself without you being by yourself! Our retail
consulting leadership team has over 200 years of combined experience to
help you live our mission, vision, motto, and tag line all rolled in to
one: Family Fare…Helping You Get There!
If you enjoy working hard in a fast-paced retail environment, let us show you how Family
Fare can Help You Get There! Started with a spirit of entrepreneurship
by the same family that continues to lead the franchise today, Family
Fare is positioned to share with our Franchisees the expertise we've
built over more than 80 years in the retail business. This extended
track record provides Family Fare a special ability to serve our
franchisees.
Franchisees will receive extensive training in customer service, merchandising,
vendor relations, marketing, operations, and administration. Our
training has been compared to entry-level business college courses.
Instructors have combined over 200 years of experience in retail. Come
see our state of the art MBA style classroom and experience the Family
Fare difference!
Our Franchisees want the freedom and independence to run their own business with the extensive help, support
and loyalty of a franchisor that cares about your long-term success.
Most of our Franchisees have retail experience leading teams of people.
It is helpful to have management experience in a retail setting, but not
necessarily in the convenience store industry. Enjoying working with
the public, and working hard, in a fast paced retail environment is
critical to your success as a Family Fare Franchisee.
Veterans discount of 20% off the initial franchise fee.