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Below is an in-depth analysis and side-by-side comparison of Golf Etc. vs X-Golf including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $165,000 | $547,200 - $900,000 |
Franchise Fee | $15,000 | $30,000 |
Royalty Fee | $.35/sq. ft. | 6% |
Advertising Fee | - | 1% |
Year Founded | 1992 | 2005 |
Year Franchised | 1995 | 2015 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/Yes |
Equipment | No/No | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
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Training | - | On-The-Job Training: 40 hours Classroom Training: 20 hours Additional Training: On-site training |
Support | Newsletter, Toll-free phone line, Field operations/evaluations | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Ad slicks | Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
1% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | Number of Employees Required to Run: 6 |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Golf Etc. of America was founded in 1992 as a national golf consulting and construction company, but changed its focus in 1996 to golf retail shops. Stores provide custom-fitted golf clubs and club repair. Golfers can practice their skills on the stores' practice putting greens and the indoor hitting and driving area. Golf Etc. of America, Inc. is the fastest-growing golf retail franchise in America, with more new store openings since 2006 than any other golf retail franchise. In 2009, Inc. magazine named the company to the 2009 Inc. 5000 list, recognizing Golf Etc. among the fastest-growing private companies in America. Founded in 1992, Golf Etc. provides personal service, performance club fittings, professional repair centers and club and swing evaluations, using the latest technology in hitting bays and launch monitors. Each store also offers the latest selection of pro-line equipment, bags, footwear, balls, gloves, golf-related giftware, men's and women's apparel, accessories, junior clubs, used golf clubs and other golf-related products. Golf Etc. stores are located across the continental U.S., Puerto Rico and Canada. For more information, please visit www.golfetc.com or contact the company at 817.279.7888 or [email protected].
X-Golf’s state of the art simulators each have their own view screens designed with a real world perspective for the ultimate golf simulator experience. Each simulator has an automatic ball feeder, a high performance 35 graphics/physics engine, precision sensor system, and sophisticated swing analysis. On X-Golf simulators, customers will have the ability to play over 150 world famous golf courses. Whether the customer wants to shoot a round or compete with other golfers, the simulator is able to adapt and offer the versatility to account for local tastes and trends of golfers.
Beyond that, the atmosphere is similar to a bowling alley. There is socializing and consumption of alcohol to help create a vibrant atmosphere that allows customers to have fun on and off the tee.
There are approximately 25,000,000 golfers in the U.S. and parents continue to introduce their kids to the game at a young age. As these digital age customers continue to grow, we believe that the demand for the X-Golf model will become more and more valuable in any given market. This demand will fuel continued growth for each franchisee and place us at the forefront of pleasing these new golfers entering the game. These golfers want a faster paced game with larger flexibility on time, location, weather, accessibility, etc. and X-Golf is a viable solution.