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Below is an in-depth analysis and side-by-side comparison of ShapeXpress vs Pink Iron including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $89,500 - $152,000 | $240,000 - $350,000 |
Franchise Fee | $20,000 | $39,500 |
Royalty Fee | Varies | 7% |
Advertising Fee | - | up to 3% |
Year Founded | 2002 | 2009 |
Year Franchised | 2003 | 2015 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $2.5K | - |
Business Experience Requirements |
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Experience | We are seeking those who are passionate about women's fitness, have local market and industry knowledge, experience in the fitness industry, and have a teamwork-ready attitude! If you are smart, kind, and coachable you are ready to be a Pink Iron owner! |
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Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | Ongoing | White glove service with a full in-house training program, startup help, and ongoing trainings and meetings to keep everyone on the same page and with the most up-to-date information. We are committed to ensuring that every franchisee and their staff receives the very best training and support during the initial startup phase of the franchise. All owners and managers will come to the original Pink Iron location in sunny West Hollywood, CA and receive one-on-one training with our founder, celebrity trainer Holly Holton. Franchisees will walk through out systems, witness and learn how our flagship location is run, and leave with a deep understanding of what it takes to run a Pink Iron. Our Pink Iron franchise team is always available to visit on-location and help with any questions you might have or assistance you might require. We believe in being very hands-on to ensure that every Pink Iron is at the head of the market for women's fitness. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | - |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
Franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 3 - 4
Absentee ownership of franchise is allowed. (35% of current franchisees are owner/operators) | Owner-operators are essential to the success of a Pink Iron location. We require that any owner, or at least 1/2 of an ownership team/partnership take a full-time role in running their Pink Iron franchise. |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
NO LONGER FRANCHISING
Proven results for members AND franchisees!
Join our success in the $14.8 billion fitness industry! ShapeXpress for Women is setting the standard for women's only fitness franchise opportunities.
"Amazing support from the corporate office." That's what our franchisees are saying about ShapeXpress. Support in every area of starting and operating your club: finding a location, negotiating a lease, decor & build-out, financing, marketing, membership sales, daily operations, billing, member tracking, hiring and more. Each franchisee is assigned a Franchise Support Executive to personally assist with setting goals and addressing concerns. Weekly conference calls keep our franchisees in communication with our corporate office and each other.
Among U.S. franchises, 65% consist of fewer than 100 stores and 49% have under 50 locations. Compare this to ShapeXpress, which in its first 3 years of offering, has sold over 300 franchises!
Pink Iron is the new standard in women's gyms, boasting the Most Effective Workout in the World for Women all while being surrounded by a beautiful feminine and motivating environment. With a talented coaching staff, state-of-the-art sports training equipment, fun and challenging group classes for all fitness levels, and amazing service, Pink Iron will make any woman feel like they are on the Hollywood A-List. This boutique gym also offers hassle free month-to-month memberships and no initiation fees! The creation of fitness competitor and celebrity trainer Holly Holton, Pink Iron offers the women of Los Angeles a new alternative to the "nightclub scene" atmosphere of a coed gym. The glamorous Hollywood decor will make you feel pretty in Pink, but don't be fooled, you will feel tough as Iron when leaving from a workout in this gym. From starlets to soccer moms, Pink Iron is responsible for some of the hottest bodies in Hollywood! You can be next! At Pink Iron, our mission is to positively impact, inspire, and improve women's lives through fitness. We have come together to create a community, a family, where each client feels comfortable and supported. We are a women's gym but you won't find our members lifting 3pound baby weights; you will walk in on any given day to find real women working hard and together to push each other to be their best. We use barbells, kettlebells, rowers, and jump ropes as some of our tools of choice. Our programs are designed specifically for women with our member's goals in mind. Expansion Plans - We are expanding and franchising into the greater Los Angeles area and throughout the western United States. We are open to hearing about all potential franchisees wherever they are located!