ShapeXpress vs TruFusion Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of ShapeXpress vs TruFusion including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
ShapeXpress Franchise
TruFusion Franchise
Investment $89,500 - $152,000$899,720 - $3,061,250
Franchise Fee $20,000$65,000
Royalty Fee Varies8%
Advertising Fee -2%
Year Founded 20022013
Year Franchised 20032015
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $2.5K-


Business Experience Requirements
 
ShapeXpress Franchise
TruFusion Franchise
Experience
  • Marketing skills
  • Sales skills, previous employee supervision skills
    		• -

    Financing Options
     
    ShapeXpress Franchise
    TruFusion Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/Yes-/-

    Training & Support
     
    ShapeXpress Franchise
    TruFusion Franchise
    Training Ongoing-
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations-
    Marketing Co-op advertising, Ad slicks, Regional advertising-
    Operations Franchisees required to buy multiple units/master licenses

    Number of employees needed to run franchised unit: 3 - 4

    Absentee ownership of franchise is allowed. (35% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    ShapeXpress Franchise
    TruFusion Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About ShapeXpress

    NO LONGER FRANCHISING

    Proven results for members AND franchisees! Join our success in the $14.8 billion fitness industry! ShapeXpress for Women is setting the standard for women's only fitness franchise opportunities. "Amazing support from the corporate office." That's what our franchisees are saying about ShapeXpress. Support in every area of starting and operating your club: finding a location, negotiating a lease, decor & build-out, financing, marketing, membership sales, daily operations, billing, member tracking, hiring and more. Each franchisee is assigned a Franchise Support Executive to personally assist with setting goals and addressing concerns. Weekly conference calls keep our franchisees in communication with our corporate office and each other. Among U.S. franchises, 65% consist of fewer than 100 stores and 49% have under 50 locations. Compare this to ShapeXpress, which in its first 3 years of offering, has sold over 300 franchises!

    About TruFusion

    "Trufusion

    Founded in 2013, TruFusion is a one-of-a-kind group fitness studio that offers over 200 unique fusion workout classes per week including Hot Pilates, Tru Kettlebell, HIITribe, Barefoot Bootcamp, YinFused and more. The popular Las Vegas-based franchise has developed a loyal following of members that coin themselves the TruTribe. Placing an emphasis on inspiring the surrounding community. TruFusion is a one-stop shop for all things health and fitness, offering several additional products and services including healthy food & beverages and an original line of workout apparel.

    The total investment necessary to begin operation of a TruFusion group fitness franchise is  $1,400,510 to $3,061,250 for a Flagship Studio (this includes $109,260 to $267,600 that must be paid to the franchisor or their affiliates) and $899,720 to $1,699,550 for an Express Studio (This includes $109,260 to $267,600 that must be paid to the franchisor or their affiliates).