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Below is an in-depth analysis and side-by-side comparison of Weichert Real Estate vs Homes & Land Magazine including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $62,500 - $324,700 | $45,500 - $114,000 |
Franchise Fee | $25,000 | $27,000 |
Royalty Fee | 6% | 10.5% |
Advertising Fee | 2% | - |
Year Founded | 1969 | 1973 |
Year Franchised | 2000 | 1984 |
Term Of Agreement | 7 years | 10 years |
Term Of Agreement | 7 years | 10 years |
Renewal Fee | $1K | 5000 |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/Yes |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | Classroom Training: 28.25 hours Additional Training: Annual conference; quarterly workshops (local) | - |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising National Media Regional Advertising Social media Email marketing | - |
Operations |
10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)
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Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | No | No |
Imagine an opportunity where the only thing holding you back is drive
and know-how. What if your potential earnings were tied directly to hard
work and your business acumen? Homes & Land gives you the
opportunity to own a business that is diverse enough for you to find
your niche in the day-to-day, yet simple enough to operate with limited
manpower and low overhead that yields significant gains. Whether you are
a seasoned sales superstar, a marketing guru, or even an operations
mastermind this opportunity will give you the personal freedom to reach
your full potential.