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Updated RecentlyWeichert Real Estate vs REALean Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Weichert Real Estate vs REALean including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $62,500 - $324,700 | $24,710 - $40,220 |
| Franchise Fee | $25,000 | $19,900 |
| Royalty Fee | 6% | 2.5% |
| Advertising Fee | 2% | - |
| Year Founded | 1969 | 2012 |
| Year Franchised | 2000 | 2017 |
| Term Of Agreement | 7 years | - |
| Term Of Agreement | 7 years | - |
| Renewal Fee | $1K | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/Yes |
| Start-up Costs | No/No | -/Yes |
| Equipment | No/No | -/Yes |
| Inventory | No/No | -/Yes |
| Receivables | No/No | -/Yes |
| Payroll | No/No | -/Yes |
Training & Support |
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| Training | Classroom Training: 28.25 hours Additional Training: Annual conference; quarterly workshops (local) | Classroom Training: 12 hours |
| Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Proprietary Software Franchisee Intranet Platform | Ongoing Support Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Security/Safety Procedures Site Selection |
| Marketing | Co-op Advertising National Media Regional Advertising Social media Email marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
| Operations |
10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)
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Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | Yes |
Company Overviews
About Weichert Real Estate
Weichert, Realtors opened in 1969 with a single office. Jim Weichert opened his first real estate office in Chatham, New Jersey, He began franchising in 2000, and today the company is
based in Morris Plains, New.Jersey. Franchisees help customers buy and
sell both residential and commercial real estate, and streamline the
delivery of mortgages and home and title insurance.
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#285 in Franchise 500 for 2020.
#337 in Franchise 500 for 2021.
About REALean
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REALean offers franchises to qualified individuals and entities to own and
operate a REALean real estate brokerage featuring their innovative
commission structures.
REALean: the next generation real estate brokerage franchise.
Full service REAL estate with Lean costs to home sellers.
4% listing fees, 3% if there is not a buyer's agent.